(Ifoto: Mike Poresky / Flickr)
Ndiqale ingelosi yotyalomali phantse ngengozi, evakala ingaqhelekanga ukuyithetha. Ngubani otyala ngengozi amashumi amawaka eedola kwimisebenzi eqikelelwa kakhulu? Ewe, ndenzile.
Umhlobo wandazisa kuClayton Christopher, owayeqokelela imali Kwinkampani yakhe entsha yotywala i-Deep Eddy . Imveliso yabo yokuqala, ivodka yeti emnandi, yayimangalisa kwaye wayengusomashishini onamava, ndangena ke.
Ukutyala imali kwakuyinkqubo enomdla, nenomdla. Emva koko inkampani yahamba , Ndaye ndaxelela wonke umntu endimaziyo ukuba ndatyala imali kule vodka intsha iselwa ngumntu wonke eAustin. Ukuphumelela yeyona nto inxilisayo, kwaye ukusukela apho, ndandilikhoboka.
Ndiqale ukutyala imali kwiinkampani zasekhohlo nasekunene. Ndaba yindumasi enkulu yokutyala ingelosi. Ndabhala malunga nokuba yayintle kangakanani, ndacebisa wonke umntu ukuba ayenze kwaye ndanceda iqela labantu liqale.
Bendingalunganga.
Ndiyeke ngokupheleleyo ukutshala imali kwingelosi, kwaye ndiyakuxelela ukuba ungaze uqale.
Cacisa: Ingelosi ityale imali njengomsebenzi kuhle . Xa abantu abafanelekileyo besenza ngendlela elungileyo, ziyenziwa iinkampani ezinkulu kwaye wonke umntu uyaphumelela. Ndingu hayi Ukuguqula imeko yam emsebenzini ngokwawo, kuphela kwi i-WHO kufanele ukuba uyayenza.
Ekupheleni kwesi siqwenga, ndiyathemba ukuba uya kuqonda izinto ezine:
- Kutheni ndiyekile ukutyala imali ngengelosi
- Kutheni le nto ungaze uqale utyalomali lwengelosi
- Ngubani omele ukuba wenza utyalo-mali lwengelosi
- Into ekufuneka uyenzile endaweni yoko (kunye nendlela yokutyala imali ukuba kufuneka utyale imali ngelosi)
Ingelosi yam yokuTyala iMvelaphi 
Tucker Max. (Ifoto: Randy Stewart / Flickr)
Oku kuya kukunika umbono wamava am. Ndifumanise ukuba iipesenti ezingama-80 zokubhalwa malunga nokutyalomali kwengelosi zizinto ezinqabileyo, ezibhalwe ngabafundi abangenamava abangazange bayenze. Ayindim lowo.
Ukusukela ngo-2010 ukuya ku-2014, ndibeke i-1.2 yezigidi zeedola (eyam imali) kwiinkampani ezingama- ~ 80. Amashumi amathathu anesithandathu yayilutyalo-mali ngqo. Ungabona Olunye lotyalo-mali lwam oluthe ngqo kwiphepha lam le-Angellist . Eminye ityalwe ngemali ezimbini ezinkulu apho ndinguLP ( INgxowa-mali yeMbewu ye-ATX kwaye Guqula iVC ), kunye nengxowa enye encinci ndiyacebisa.
Ndenze kakuhle kakuhle notyalo-mali lwam. Ukugxininisa loo nto akukho mbuyekezo iyinyani de imali ibe ebhankini , Ndingatsho ukuba ubuncinci, ukubuya nge-5x kwisigidi sam esi-1.2 kuqinisekisiwe. Kwaye ngenxa yokuba izinga lokubuya lwangaphakathi kwiingxowa-mali ezimbini endikuzo zilungile kunangoku, ukubuya okungama-20x (okanye nangaphezulu) kudlala kakhulu kule minyaka izayo ye-6-8.
Ndaphinda ndafumana udumo kwityala lam lengelosi. Ndabhalwa ndangena Inew York kwiphephancwadi njengenkokeli kwinkqubela phambili yotyalo-mali kwiingelosi. Ndabhala ngolunye lotyalomali lwam , Ndabhala ke uthotho lwezithuba malunga nokubuyisa imali, bobabini bafumana ingqwalaselo enkulu.
Ngenxa yezi zithuba (kunye nezinye izinto) ndinamakhulu eenkampani zandicela ukuba ndenze imali, ndathetha kwiinkomfa malunga nokubuyisa imali kunye nokutyala ingelosi, ndacelwa ukuba ndibhalele amaphephancwadi kwaye ndihlale kudliwanondlebe lwekhamera kumaxwebhu kwaye ndanikwa Indima kumdlalo weTV malunga notyalo mali lwengelosi (engazange iphele isasaza). Nam ndinjalo umcebisi kweyona mveliso incumator ilungileyo yabathengi kwilizwe, i-SKU .
Oku akuqhayisi. Ndiyintlanzi encinci ukuya kuthi ga kubatyali mali. Nditsho oku kuphela ukufumanisa ukuba bambalwa kakhulu ababhalayo malunga nokutyala ingelosi kwi-intanethi: Ndinamava kunye neziqinisekiso zokutyala imali yokwenyani kwiinkampani zokwenyani .
Kutheni ndayeka ukuTyala imali kweengelosi
Zimbini izizathu endiye ndayeka ukutyala imali kwiingelosi:
- Kukho ukunqongophala kwabantu abalungileyo bokutyala imali kubo
- Utyalo-mali lweengelosi alisebenzisi kakuhle ixesha lam
1. Abonelanga abantu abalungileyo
Abantu abaninzi bathetha malunga nokuqala kunye nehlabathi lobuchwephesha ekubeni kwiqamza. Oku akuyonyani ngokuqinisekileyo. Ewe, kukho itoni yemali yokuleqa iinkampani, kwaye ewe, inyusa amaxabiso phezulu, kodwa asikusondelanga kwibhamu. Zininzi iindlela zokubona oku, kodwa inkulu iyacaca: ayikaze ibe bubble xa wonke umntu Uthetha ngokuba liqhuma.
Kukwakho nabantu abathi izimvo zenkampani ziphume phaya zifunxe, kwaye ezo ziqalo azisombululi iingxaki ezinkulu. Bububhanxa obu. Ngapha koko, apho ndihleli khona, uninzi lomsebenzi osikiweyo owenziwa eMelika ukwenza ukuba umhlaba ube ngcono uyeza ukusuka Ukuqala. Akukho nanye evela kubabhali beGawker abathetha ngemicimbi yezobuchwephesha, kunjalo.
Hlanganisa ezi zinto zimbini-imali eninzi yokuleqa ukuqala, kunye nokuqalisa ukusebenza kwimibono emikhulu-kwaye ezo zinto kufanele ukuba ziindaba ezilungileyo, akunjalo? Emva kwayo yonke loo nto, le yindawo yoTyalo-mali LWONKE: Ukwabela oovimba kulona setyenziso luphezulu.
Ke ukuba kukho imali eyaneleyo kunye nemibono emininzi elungileyo, iphi ingxaki?
Ngabantu.
Yintoni enhle malunga nokushishina kukuba akudingeki ukuba ube kwisihlwele esifanelekileyo ukuqala inkampani-unokwenza nje, ngaphandle kwemvume yomntu. Kodwa xa unemali eninzi uleqa zonke ezi zimvo zibalulekileyo, kwaye uzidibanisa nenyani yokuba ishishini lifumene isini kule minyaka imbalwa idlulileyo kwaye uyinto yesihlwele esithile, into ogqibela ngayo Inani elikhulu labantu abaqala iinkampani abangenashishini konke konke abakwenzayo oko.
Anditsho oku njengesigwebo sentlalontle, okanye ukuphosa iziphithiphithi. Kwiminyaka elikhulu eyadlulayo sinokubiza aba bantu ngamaqhetseba okanye abathengisi beoyile yeenyoka. Kodwa ayisiyiyo eyenzekayo apha. Uninzi lwabo lunyanisekile kakhulu, kwaye izimvo zabo zilungile. Into endiyithethayo xa ndisithi abanamsebenzi wokuqalisa inkampani yile abanakho ukwenza ngokufanelekileyo kwimeko yokuqalisa .
Ekugqibeleni kuphela kwento ebaluleke kakhulu: ungawenza umsebenzi? Kwiinyanga ezili-18 ezidlulileyo, mhlawumbi ndijonge iinkampani ezingama-400 kwiindawo ezininzi ezahlukeneyo. Ndingathi iipesenti ezingama-75 yayizimvo eziqinileyo, kwaye ndingathi ngaphezulu kweepesenti ezingama-50 babekwiimarike ezinokubakho ezinkulu. Kodwa ndiyaqikelela ukuba kuphela malunga neepesenti ezingama-20 zabantu abaqala ezo nkampani banakho ukwenza umsebenzi.
Ezi ayizizo iinkampani ezingahleliwe ezitalatweni. Ndithetha ngamaqela endiwabonayo kwiiDemo zeentsuku ezivela kwii-incubators ezinkulu, okanye iimpahla esele ziphakamise imijikelezo enkulu yembewu, okanye ukuqala-phambili okufumene ukushicilelwa. Oku kukuqala kokuqala (ubuncinci bokuqinisekiswa njengoko kuchaziwe ngoku).
Kukho i-anti-bubble kubantu abanetalente-umngxunya omnyama, kwaye andizukuncanciswa kwisiganeko sayo esidlulileyo.
Kwaye ngokwazi andithethi ukuba banokuqhubeka ngokufanelekileyo. Ndithetha izinto ezisisiseko ngakumbi, ngokungathi abanalo nofifi lokuba bayithengisa njani le mveliso, okanye abanalo nofifi lokuba bakweyiphi na ishishini. UBrad Feld wayithimba ngokugqibeleleyo kwesi siqwenga . Bendihlala ndincokola ngoluhlobo yonke imihla, ngokufanayo naye, nabantwana abangenamava belahlekile ngokupheleleyo kuyo yonke imiba yokuqhuba ishishini.
Ndicinga ukuba oku kube yingxaki ngezizathu ezibini eziphambili:
1. Imfundo engalunganga: Akukho ngcamango iqondwa kakuhle ukusuka ekuqaleni ukuya kwinkampani epheleleyo. Kuninzi phaya malunga nendlela yokuza nezimvo kwaye uzivavanye (umz. Qalisa ngokuQala ), kwaye lonke ishishini lesakhiwo se-MBA sikhulu ekufundiseni indlela yokulawula inkampani yakuba ifikelele kwinqanaba kunye nemveliso eqinisekisiweyo yentengiso.
Ingxaki kukho ulwazi oluncinci kakhulu olusebenzayo malunga nokuhamba ukusuka kumbono ovavanyiweyo ukuya kwinkampani eyoyikekayo- wenzeni kwaye ungayenza njani. Eyona nto ibalulekileyo, inkqubo yethu yezemfundo engacwangciswanga ifundisa i-0 ukuya kwi-1 kakuhle, kwaye imfundo yethu esesikweni ifundisa i-10 ukuya kwi-1000 kakuhle, kodwa akukho nto malunga ne-1 ukuya kwi-10 (eyahluke kakhulu kunezinye ezimbini).
PHAWULA: I-Round Round Capital yenye yeendawo ezimbalwa endizibonayo zenza umxholo omangalisayo kunye nolwazi kule ndawo ethile yemfuno. 
(Ifoto: Paul Inkles / Flickr)
2. Omncinci = osisiyathaUninzi lwabasunguli lusebancinci, kwaye abantu abancinci abanamava, nto leyo enokuba ntle ngenxa yezizathu ezininzi (amandla, intshisakalo, ubhetyebhetye, akukho kucingelwayo), kodwa phantse ibenze bazizidenge kwishishini.
bendi ngokukodwa Ndisisiyatha xa ndandisemncinci, ke ndithetha ngamava apha, kodwa ngaphandle kwesakhelo sokubuyela kumava, awunayo indlela yokuqonda kunye nokusombulula uninzi lwamakhulu eengxaki ezithi zivele xa uqala inkampani. Umncinci wena, amava amancinci onawo, inzima le nto yonke.
Oku akuthethi ukuba abantu abancinci abanakubalasela kwezorhwebo. Ewe, ewe abanye abantu abancinci banokwakha iinkampani kwaye babe zii-CEO ezimangalisayo. Nceda ungakhombi uMark Zuckerberg kunye no-Evan Speigel njengogxekayo kuwe; Ngokwenkcazo ngaphandle kokungqina lo mthetho. Nganye yazo, kukho abasunguli abangama-50 abathe babhukuqa inkampani yabo eshushu ngaphambili ngokwenza zonke iimpazamo ezisemgangathweni zolutsha. Buza nayiphi na iVC oyaziyo ukuba ikuxelele loo mabali emfazwe. Baneendlela ezingaphezulu kokubi kunokulungileyo.
Ndizibonele le nto idlala ngokwam kutyalo-mali lwam. Ndingacinga ngeenkampani ezimbini zephothifoliyo ngokukodwa, zombini ezi zonyuse imijikelezo ephambili evela kwigama elikhulu le-VC mali, apho kuye kufuneke ndiyeke ukubetha ngenqindi kubasunguli kubuso babo obunenkani, nobukhukhumeleyo.
Phantse zonke izigqibo abazenzayo ziphosakele, kwaye elona candelo libi kukuba ndiyabona ngokuchanekileyo indlela abaziqiqisa ngayo kwisigqibo esingalunganga, kwaye ndithatha iintlungu ukubonisa ngqo apho ukuqiqa kungalunganga, kuya kwenzeka ntoni kunye nendlela eyiyo yokuhamba .
Ngaba bayandimamela (okanye abanye abatyali mali)? Hayi. Aba baseki babini benze into ethethwe nguMark Zuckerberg malunga ne-Twitter, Baqhuba imoto ehlekisayo bayisa kwimayini yegolide. Bancinci kwaye banekratshi kwaye abanamava, kwaye impumelelo yabo encinci iye ngqo kwiintloko zabo, kwaye ke bacinga ukuba bayazi yonke into. Ndijonge izimvo ezimbini ezimangalisayo ekufuneka zikhule zibe ziinkampani ezimangalisayo zitshatyalaliswe kukungabi namava kunye nokuzikhukhumeza kwabaseki babo abancinci, kwaye indiqhubela amandongomane.
Inqaku elisecaleni: Bobabini abesilisa abancinci, kwaye abesilisa abancinci banomdla ngakumbi koku. Ndiyathanda ukutyala imali kwii-CEO zamabhinqa amancinci kunye nee-CEO ezindala (nokuba sisini) kakhulu ngaphezu kwamadoda amancinane. Kumava am, bayabamamela abantu, abacingi ukuba bayazi yonke into, kwaye bathatha izigqibo ezizizo ngokusekwe kwimigaqo elungileyo, hayi iimpembelelo eziqhutywa y-ego.
Izifundo zibonisa ubulumko bolukhetho: zombini abafazi benza ngcono kwaye abantu abanamava benza ngcono kwiinkampani zokuqala kunamadoda amancinci, kwaye eyona VC emhlabeni iyavuma:
Okundibuyisela kwindawo yam yoqobo: Kukho imali eninzi kangaka yokuleqa izimvo ezininzi ezilungileyo, kodwa zikhona bambalwa kakhulu abasunguli abanokuphumeza ngokufanelekileyo .
Ke kutheni le nto ibalulekile? Kutheni le nto indenza ndiyeke utyalomali lwengelosi?
Kuba unyaka ozayo ka-2000 no-2008 awunakuphepheka. Kwaye ayizukuba njalo yiba mhle .
Xa laa mkhuba ubuyela ngaphakathi, uninzi lwezi nkampani luza kurhaxwa. Hayi ngenxa yokuba izimvo zabo okanye amashishini amabi, kodwa ngenxa yokuba Abasunguli abanalo nofifi lokuqhuba inkampani, kwaye njengoBen Horowitz utsho, uyabona ukuba ngoobani ii-CEO zokwenene ngamaxesha oxinzelelo, hayi intabalala.
Kukho i-anti-bubble kubantu abanetalente-umngxunya omnyama, kwaye andizukuncanciswa kwisiganeko sayo esidlulileyo.
2. Utyalo-mali lweengelosi alisebenzisi kakuhle ixesha lam (xa kuthelekiswa nezinye izinto)
Nangona utyalomali lwengelosi lujongeka njengokungaqhelekanga, kulula kwaye kumnandi, musa ukwenza impazamo ngayo, ukuba ufuna ukunqanda ukulahlekelwa yihempe yakho, uchitha okuninzi yexesha kuyo: ukufumana izivumelwano, iinkampani zokuhlola onomdla kuzo, kwaye emva kokuba utyale imali, usebenza nabo njengesihogo ukuze baphumelele.
Umzekelo omnye: ndatyala imali kwinkampani yokudlala izinja, Ikratshi , kwaye mhlawumbi ndichithe ubuncinci iiyure ezingama-500 ngaphezulu kweminyaka emibini ndifunda ngendawo yokudlala inja, indawo yokuthengisa inja kunye nobunzima bemveliso yaseTshayina kunye nolungiselelo (ukuze ndibacebise ngcono). Ukungathethi, ezinye iiyure ze-500 + ndizichithe neqela ndibanceda kuwo onke amakhulukhulu emicimbi eza kuvela. (Ewe, aba ngabafana abancinci, kwaye ewe, abanamava kwaye bayizidenge, kodwa umahluko kukuba bayamamela, kwaye bathathe imiyalelo ngqo ngokuthe ngqo, kwaye baye bachacha ngokukhawuleza, kwaye inkampani yabo yenza kakuhle ngenxa yokuba baninzi kangakanani uzikhulisile kwaye wafunda.)
Lowo phantse ngumsebenzi osisigxina-kwaye kuphela Nye inkampani.
Ndiphumelele kutyalomali lwengelosi. Ngokuqhelekileyo, kwaye ndiyenzile ngetoni yezibonelelo mhlawumbi awunazo. Kwaye nam ndiyaphuma, kuba ndiyazi kakhulu impumelelo yam yayiyinhlanhla.
Ngaba ndingayenza le nto ngazo zonke iinkampani endizityala kuzo ingelosi-ndisebenzisa ixesha lam ukunceda abasunguli baphuhle? Ewe. Kwaye ukuba ndibaphicothe kakuhle abaseki bam, kwaye ndachitha ixesha kunye nabo, ngekhe isombulule umba wam ngokutyala imali kubasunguli abanamava?
Ewe, kuya kuba, kukujonga okuhle kakhulu-ulungile ukundibiza ngalo. Inyaniso, Yiloo nto ingelosi elungileyo EMELE UKWENZA .
Kodwa yiyo loo nto kuye kwafuneka nditsale iplagi kutyalomali lwengelosi; ukuba ulunge ngokwenyani kungathatha ixesha elinobuzaza, kwaye leyo yayingeyondlela endandifuna ukuchitha ngayo ixesha lam. Lo ngomnye wemigaqo emikhulu yokwakha ubutyebi (kunye noyilo lwendlela yokuphila) uninzi lwabantu oluyityeshelayo:
Kuya kufuneka uchithe ixesha lakho elininzi usebenzisa elona xabiso liphezulu lexesha lakho, kwaye unikezele okanye ukhuphe yonke into.
Uyakhumbula ngentla apho bendithe kukho imibono emininzi kakhulu yeenkampani, kwaye bambalwa abantu abanokuthi bazenze? Ewe, ndingomnye wabantu abanokuphumeza, abanokuthatha inkampani ukusuka kwi-1 ukuya kwi-10 (ubuncinci ngenxa yeembono ezithile), ke kuye kwafuneka ndithathe isigqibo sokuba yeyiphi eyona nto ilungileyo yokusebenzisa ixesha lam: Ingelosi ityale imali, okanye yakha enye yezi zimvo zibalulekileyo kwinkampani?
Lo ibingengombuzo ungathandekiyo kum. Ngapha koko, ndanyanzeleka ukuba ndenze esi sigqibo ngokukhawuleza kwaye ndiphantsi koxinzelelo.
Ngo-2014, ishishini elitsha lawela ethangeni lam . Ngokupheleleyo ngengozi, ndiye ndafumanisa indlela yokuguqula ukubhala kunye nokupapasha ibe yinkonzo, kwaye yayisebenza ngokugqibeleleyo ukuguqula ulwazi kunye nobulumko beengcali zibe yincwadi enkulu (kwiiyure ezili-12 kuphela zexesha labo). Inkampani yahamba ngaphambi kokuba sikulungele— Senze i-200k kwingeniso kwiinyanga ezimbini, ngaphandle kokuthengisa -Ndaye ndafumanisa ukuba kufuneka ndirhoxise iintlanganiso kunye neenkampani endizityalileyo, ndisebenze kude kube sezinzulwini zobusuku kwaye ndabona ixesha nosapho lwam lusokola (ixesha endizama ngalo ukungaziphathi kakuhle kwishishini).
Kwafuneka ndenze izigqibo ezinzulu malunga nokuba ndiza kulichitha nini ixesha lam, kuba andinalo ngokwaneleyo kuwo omabini amazwe.
Ndenze izinto ezimbini:
- Ndibala inani elilindelweyo lendlela nganye, okt, bendinokwenza imali engakanani.
- Ndacinga ukuba yeyiphi indlela ebaluleke ngakumbi kum ngokwemigaqo engeyiyo eyemali.
Andizukuchaza ngokunzulu ixabiso elilindelweyo ( I-Wikipedia icacisa kakuhle ), kodwa ngokuyintloko yindlela yokwabela eyona mali yedola kwizigqibo ezahlukeneyo, okt, ndinokukwazi ukwenza malini kwindlela nganye? Olunye ubalo olusisiseko lubonise ukuba ixabiso elilindelekileyo lokuqalisa laliphezulu (nangona kungenjalo).
Kodwa yayingeyiyo into ethatha isigqibo. Ndinemali endilisekileyo, engaphezulu ngokwaneleyo ukuba kungafuneki ndenze izigqibo ngokusekwe kwimali kuphela. Kum, isigqibo esathathayo ndizibuza:
Kutheni ndisenza oku? Yintoni ebaluleke kakhulu kum?
Eyona nto isoloko ibalulekile kum kukusebenza kwinto endiyithandayo edala into entsha nenintle kwihlabathi. Nokuba yayiyila iincwadi zokuzonwabisa okanye inkonzo entsha yokupapasha okanye a indlela entsha yokubhala incwadi , umnqweno ungaguquki kwinto ibe yinto ngendlela yokusombulula ingxaki yokwenyani kunye nokudala ixabiso lokwenyani ibisoloko indikhuthaza.
Ayisiyiyo le nto uyenzayo njengomtyali mali weengelosi. Into oyenzayo nceda abanye abantu ungaguquli nto.
Zombini iindlela ziyasebenza, kodwa yesibini ayisiyonto inomdla kum. Ndiqinisekile ukuba umhla uza kufika xa ndidiniwe kwaye ndifuna ukusebenzisa nje ubutyebi kunye nobulumko ukunceda isizukulwana esilandelayo sakha izixhobo zangomso. Kodwa ndisemncinci, kwaye ndisenayona minyaka yam ishishini inemveliso kakhulu phambi kwam. Ukuba andizukuyichitha ndisebenza kwiingxaki ezinzima nezinomdla, emva koko ndenza ntoni? Ndityala imali yam entweni? Ukufumana ubutyebi ekusebenzeni kwabanye, ngelixa ndikhalaza ukuba akukho sakhono saneleyo sokusombulula iingxaki ezinzima? Oko kuya kuba kukuhanahanisa okunzulu.
Ngaphaya koko, ndazifaka ngaphakathi izinto eziphazamisayo malunga nam xa ndandiyingelosi yotyalo mali. 
(Ifoto: Disney, ABC Television Group / Flickr)
Kukho isizathu sokuba Itanki yeShark ngowona mboniso ulinganiswe phezulu kwiTV; abantu bayayithanda imincili yokubanakho ukuhlala bagwebe omnye umntu ekubuza into. Kufana nohlobo lwangoku lweeserfs zakudala ezicela inkosi yazo. Lowo ngumbono onyanzelisayo, kodwa mandikuxelele, kuyanyanzeleka nangakumbi xa inguwe abacenga kuwo.
Bambalwa abantu abakulungeleyo ukukuvuma oku malunga notyalo mali lwengelosi, kodwa kuyinyani ngokucacileyo, ke ndiza kuthi:
Mhlawumbi olona lonwabo lukhulu kutyalo-mali lweengelosi kukuba abantu bayakucenga kwaye bakubongoze ngezixhobo zakho, kwaye oku kukwenza uzive unamandla kwaye uhlonitshwa.
Nabani na othi ayisiyonto yeengelosi ezityala imali uyaxoka. Unditsalele ngaphakathi (ubuncinci ekuqaleni). Ndingathi le yeyona nto ikhuthazayo uninzi lweengelosi ze-amateur endizibonayo phaya, nazo. Bayayithanda indlela ebenza bazive ngayo.
Kodwa eyona nto, yinto engabizi mali ininzi. Awukho ngokwenene ukwenza umsebenzi obalulekileyo— usomashishini ngulo wenza umsebenzi obalulekileyo, hayi umtyali mali .
Luvo olungeyonyani lokubaluleka, kwaye nangona lunokunxila ekuqaleni, ndakhawuleza ndayiqonda indlela engenantsingiselo nokungazalisekisi ngayo. Bendifuna nyani wenze Umsebenzi obalulekileyo, hayi ukuziva ulungile ngomnye umntu owenza umsebenzi.
Umbuzo osisiseko sonke ekufuneka sizibuze wona-uyafuna ukuba kwibala lezemidlalo, okanye ulungile? ecaleni?
Zombini ziyasebenza, kodwa ngokobuqu, kufuneka ndibekho ebaleni, ndikhuphisana, ndizibeka emgceni. Andikwazi nje ukubukela.
Nje ukuba ndikuqonde oku, isigqibo sokumisa utyalomali lwengelosi sasicacile. Esi sisifundo esibaluleke kangaka, kwaye bambalwa abantu abasiqondayo, ke nceda usicacise esi ukuba awukenzi:
Ekuphela kwento ongenako ukuyibuyisela lixesha. Ukuthatha isigqibo ngendlela oyichitha ngayo sesona sigqibo sibalulekileyo ebomini bakho.
Kutheni le nto kufuneka ungaQali ukuTyala imali kwingelosi
Ezo zizizathu zam zobuqu zokuba ndiyeke utyalomali lwengelosi. Basenokusebenza okanye bangasebenzi kuwe. Kodwa nangona bengakwenzi oko, kufanelekile hayi ingelosi imali. Nasi isizathu:
- Uqoqosho lotyalo-mali lwengelosi lusebenza kubo bonke ngaphandle kwabambalwa abakhethiweyo
- Ubume botyalo-mali lwengelosi busebenza ngokuchasene nabo bonke ngaphandle kwabambalwa abakhethiweyo
1. Uqoqosho lweengelosi olutyala imali lusebenza kubo bonke ngaphandle kwabambalwa abakhethiweyo
Ukuba awuqondi esi sicatshulwa, kuya kufuneka ungaze ubeke nayiphi na imali ekuqaleni , Ngaphandle kokuba yimali ubeka kakuhle umlilo kwaye ulahla ngefestile, kuba yile nto uyenzayo.
UPeter Thiel unika inkcazo ende yemithetho yamandla apha , kodwa uSam Altman uyayicacisa ngokukhawuleza:
Wonke umntu ubanga ukuba uyawuqonda umthetho wamandla kwingelosi otyala imali, kodwa bambalwa kakhulu abantu abawenzayo. Ndicinga ukuba oku kungenxa yokuba kunzima ukuqonda umahluko phakathi kwe-3x kunye ne-300x (okanye i-3000x) ebuyayo.
Kuqhelekile ukuba yenza imali ngakumbi kutyalo-mali lwakho lweengelosi olugqwesileyo kunazo zonke ezinye zidityanisiwe. Iziphumo zoku kukuba umngcipheko wokwenene ulahlekile kolo tyalo-mali lusaseleyo.
Uyaqhubeka nokuchaza ukuba kuthetha ntoni oku:
Ungazami ukufumana izivumelwano ezilungileyo kuqikelelo lwamaxabiso kunye nethemba lokufumana i $ 20-30 yezigidi zokuphuma kuba zininzi izinto ezingahambi kakuhle… kwaye ukuba ujonga abantu abaphumelele ngokwenene abatyali mali beengelosi, ngabo ababhejayo kubasunguli kunye nemibono abakholelwa ukuba inokuba nkulu, kwaye ngovuyo baphulukane nemali yabo ixesha elininzi.
Oku kuthetha izinto ezimbini ezizodwa. Olona hlobo kuphela lokuba ngumtyali mali oyingelosi ophumeleleyo kukuba:
- Gcina imali ngetoni yokuqalisa, upholile ngokubukela uninzi lusilela, kwaye,
- Unemali eyoneleyo yokwenza utyalo-mali lokuqala, kwaye ulandele nzulu kwinkxaso-mali ejikelezileyo (ubuncinci pro rata, kuba ukuphindaphinda kathathu kwinkampani enye eyenza ipotifoliyo yakho yonke uyenza kakuhle ngayo yonke imali yakho)
Unokucinga ukuba uyakuqonda oku, kodwa mhlawumbi awuqondi. UPaul Graham ucacisa ngakumbi :
Ekuqalekeni, abaphumeleleyo bakhulu ukuya kuthi ga kwinqanaba elophula ulindelo lwethu malunga nokwahluka. Andazi nokuba olu lindelo luzelwe okanye lufundwe, kodwa nokuba siyintoni na isizathu, asikakulungeli ukwahluka kwe-1000x kwiziphumo umntu azifumana kutyalo-mali lokuqala.
Kuba i-YC ikuqonda kakuhle oku, bayile inkqubo yabo iphela ukukhangela ezi nkampani, kwaye ukhethe ngokucacileyo iinkampani ezisekwe hayi Ngubani onokuthi aphumelele kwinqanaba eliphantsi, kodwa ngubani one wadubula ngokuba ngomnye wabaphumeleleyo mega. Oku kuthetha ukuba banciphisa inqanaba labo lokuphumelela ukuze bakwazi ukunyusa izinga lokuphumelela ekhaya.
Kulungile, kulungile, masithi uyayiqonda imithetho yamandla kakuhle, kwaye unetoni yemali, ke uzimisele kwaye uyakwazi ukubeka amanani amahlanu kwiinkampani ezili-100 ukuqinisekisa ukuba ubetha loo nto inkulu efana ne-Uber.
Ewe, sawubona, yile— iitafile nje zokungena kumdlalo . Usenenye ingxaki enkulu.
2. Ubume botyalo-mali beengelosi busebenza ngokuchasene nabo bonke ngaphandle kwabambalwa
Enye ingxaki kukuba kukho, at okona kulungileyo , Zimbalwa kuphela ezi nkampani ziqhutywa minyaka le. Ucinga ukuba unokuqikelela, kumawakawaka okuqala asungulwe minyaka le, ngabaphi abaya kuba ngabaphumeleleyo?
Abantu abaninzi bacinga ukuba banako. Phantse konke akulunganga.
Kodwa nantsi eyona ndawo iphazamisekileyo: Nokuba unokukhetha ngokuthembekileyo abaphumeleleyo ngenqanaba elithile lokuqiniseka, ngokuqinisekileyo uza kuphulukana.
Ngoba? Ngenxa yokuba ngekhe ungene kubaphumeleleyo .
Kungenxa yokuba ezona nkampani zibalaseleyo (ubuncinci eSilicon Valley) zihlala zichongwa kwangethuba, kwaye ngenxa yoko, zinabantu abaninzi abazama ukubeka imali kuzo. Kwaye ukuze ube nakho ukubeka imali ngaphakathi, kuya kufuneka ube nendlela, oko kuthetha into enye:
Iphantse yathatha unxibelelwano lwasentlalweni olufanelekileyo ukuze ingene kwiinkampani zokuqala kakhulu.
Makhe ndicace gca malunga noku: Zonke izivumelwano ezinkulu endingene kuzo kungenxa yenethiwekhi yam. Yiyo leyo. Asikho esinye isizathu.
Oku kuyinyani (ngokusisiseko) kuyinyani kubo bonke abanye abatyali mali beengelosi. Uphumelela ngenxa yenethiwekhi yakho.
Oku kuthetha ukuba kuphela luhlobo oluthile lomntu onokuthi abe yimpumelelo yokutyala ingelosi. Nayi eminye imizekelo yohlobo lwabantu abaphumelela ngokungaguquguqukiyo kwaye baphumelele enkulu kutyalomali lwengelosi:
UPaige Craig
UChris Sacca
U-Elizabeth Kraus
UKevin colleran
UShervin Pishevar
UGary Vaynerchuk
UScott kunye noCyan Bannister
Yintoni eyahlula abanye abantu?
- Banodumo oluqinisekileyo olwakhiwe ngaphezulu kweshumi leminyaka (okanye nangaphezulu) njengabantu abakhulu abasebenza nzima kwiinkampani abazityala,
- Banothungelwano olunzulu noludlamkileyo kwiinkalo ezifanelekileyo zokuqala, ezakhiwe ngokwenza itoni yezinto zabanye abantu (okanye kuba bengabasunguli bangaphambili okanye abasebenzi beenkampani zobuchwephesha, okanye bobabini),
- Banemali yokuphinda-phinda kathathu ezantsi ekukhetheni kwabo, kwaye balinde ishumi leminyaka ukuba bahlawule,
- Kwaye banento ebalulekileyo endiyishiyileyo: banesidima sentlalontle ukuze bangaqhutywa zii-VC kwaye batyhalelwe ngaphandle kotyalo mali. Owu, uxolo, kwanezingelosi ezinkulu kufuneka zikhathazeke ngalonto .
Unazo ezo zinto? Kungenxa yokuba abantu okhuphisana nabo bayakwenza.
Ngokukrakra, funda le post malunga Wenza ntoni uChris Sacca kwiinkampani zakhe . Okanye funda ngazo zonke izinto ezenziwa nguPaige Craig ukufumana nje inyuselo yokuqala ye-Airbnb. UPaige wenza oku kwiinkampani ezininzi, yiyo loo nto uPaige eyingelosi efunwayo emva kokuba ezona nkampani zibalaseleyo ziye kuye. (Ukuxelwa okugcweleyo: Ndiyazi kakuhle uPaige. Undincede amaxesha amaninzi ukuba ndibhale ileta yothando ngaye.)
Mhlawumbi ngekhe usondele wenze into eyenziwa ngaba bantu njengeengelosi. Ukuba unokukhuphisana, mhlawumbi ulungile. Kodwa qaphela ukuba amawaka abanye abantu bafunde izinto ezifanayo onazo, kwaye bathatha iiklasi koku ngoku .
Awuwedwa, kwaye usemva kakhulu, kwaye kuya kusiba nzima ngakumbi nangakumbi ukwakha izakhono kunye neenethiwekhi eziyimfuneko ukukhuphisana, kwaye imali engakumbi nangakumbi isukela abarhwebi abambalwa nabambalwa abanesakhono.
Ngapha koko, ukuba kukho iqamza naphina, ndicinga ukuba kwinani labatyali mali beengelosi.
Ndibonile ukuba uyibonile iposti yebhlog ye-AirBnb ibeke iinyanga ezimbalwa ezidlulileyo, ibonisa ii-imeyile ezisixhenxe zokwaliwa azifumeneyo ukunyusa utyalo-mali lokuqala. Ndidluliselwe oku ngabantu abambalwa bethetha izinto ezinje, ngendiyazi ukuba le nkampani ibibetha, bekufanele ukuba ndityala imali ngelosi. Mhlawumbi kunjalo.
Kodwa nantsi into ongayiboniyo: Le imeyile yayithunyelwa kuphela ngabantu abambalwa, bonke abo babesele bezinzile iingelosi / ii-VC. Kwakungahambanga banzi. Ezona nkampani zibalaseleyo azikaze ziyenze loo nto. Ngaphandle kokuba unokuzimisela ukuba ube luhlobo lomntu uBrian Chesky angenza ngalo cinga ukuthumela loo imeyile ku Kuya kufuneka ungabi yingelosi otyala imali.
Kungenxa yoko le nto ndikuxelela ukuba ungayityali ingelosi. Ngaphandle kohlobo oluthile lomntu, njengoLiam Neeson kwi Ithathiwe , Ineseti ekhethekileyo yezakhono kwaye iyenza le ibe sisigxina sabo kwaye ijolise kuyo, Lonke ulwakhiwo kunye noqoqosho lotyalo mali lwengelosi lusebenza ngokuchasene nawe ukuze uphumelele.
Ukuba kufuneka wenze iingelosi, Wenza njani ngokuLungileyo?
Eyona ndlela yokutyala imali ekuqaleni-ukuba liQabane eliNqunyelweyo kwingxowa-mali ye-VC eqhutywa ngumntu onokukwenza oku. Uhlawula umrhumo weepesenti ze-2 kunye neepesenti ezingama-20 zokuthatha, kwaye ngenxa yoko, uthenga zonke ezo zakhono kunye nokunxibelelana. Yiloo nto kuphela endiyenzayo ngoku (kwaye mhlawumbi kulapho uninzi lwam lwembuyekezo luya kuvela, ezo mali ndatyala kuzo).
Kodwa oko kuyingozi kakhulu. Ngoba? Kungenxa yokuba uninzi lweemali zeVC ulahlekelwe yimali .
Kuya kufuneka uyazi ukuba ungatyala imali nabani, kwaye ke unethemba lokuba uza kukhetha ingxowa mali eyiyo. Kwaye ukwenza oko, kuya kufuneka unxibelelwano ukuze ungene kuzo kuba ezona mali zilungileyo zinokukhetha ii-LPs zazo… kwaye ngoku ubuyile kwingxaki yenethiwekhi enye esithethe ngayo.
Ngaba ikhona enye indlela yokutyala imali ekuqaliseni, kwaye uthintele ubuncinci kule micimbi?
Okwangoku, ndibona kuphela indlela esebenzayo yomntu ophakathi ukuba afumane ukuthembakala kunye (nokuthembekileyo) ukufikelela ngokukuko kwinqanaba eliphezulu leedili:
Sebenzisa ii-Angellist Syndicates
Le yeyona ndlela ikhuselekileyo neyona idumileyo yexesha elincinci, ngaphandle koqhakamshelwano nomtyalomali ukuze angene kwizivumelwano ezibi. U-Angellist wenza into entle apha, kwaye ayifumani ndaba ukuba kufanelekile. Oku kunamandla okwenyani okutshintsha ukuqala kotyalo-mali lube ngcono.
Uninzi lweengelosi endizidibanise apha ngasentla zinombutho, kwaye zikhona ezidweliswe ngakumbi apha (UTim Ferriss kunye no-Naval Ravikant ngamanye ama-syndicates amabini alungileyo okuba phakathi). Hayi, andifumani nto ukuba ujoyine i-syndicate yabo, kwaye ewe, ndinayo ne-syndicate kwaye khange ndiyidibanise kuba andikaze ndiyisebenzise kwaye andikucebisi ukuba uyijoyine.
Ukuba ufuna ukwaba isahlulo esithile sepotifoliyo yakho kutyalomali lweengelosi, le yeyona nto unokukhetha yona. Kodwa ndingathanda funda ngokubanzi malunga noku ngaphambi kokwenza. Inkqubo ye- iingozi ziyinyani .
Kuthekani ngokuBuyisa isiXokelelwano?
Bendihlala ndicinga ukuba ukulingana kwemali kwabantu abaninzi kuya kumangalisa. Ndandinomdla omkhulu. Kwaye ndicinga ukuba iyakuba ... ngenye imini.
Kodwa ngoku, ikakhulu sisivumelwano esibi kwaye Ndicebisa ukuba uninzi lwabantu luphephe ukulingana kwemali ngabantu.
Zininzi izizathu zokuba kutheni le iyinyani; Ndingakuxelela ibali malunga nendlela endikhuphe ngayo into ekufanele ukuba ibiyindlela emangalisayo yokuphuma ngenxa yeqonga elingaphumelelanga kuthethathethwano malunga nokukhethwa kwemali efanelekileyo.
Kodwa ndicinga ukuba esi saqhwithi se-tweet ( kunye nebali ) nguJason Calacanis inokuba sesona sishwankathelo sesona sizathu sokubuyiswa kwemali ngabantu abaninzi kuyingxaki ngoku:
Into ayichazayo yimpompo esisiseko kunye nesikimu sokulahla inkunkuma, kwaye uza kubona inani elikhulu labantu abakhohlisayo kunye nokufumana ubuqhetseba ngokubuyisa imali kubulungisa kungekudala.
Into ebuhlungu kukuba abantu sele ukufumana ukukrolwa ngasekhohlo nasekunene kwimali-mboleko yokulingana, kwaye abaziqondi, kwaye awuva ngayo kuba akukho namnye Ndinomdla wokukuxelela inyani.
Ngoba?
Kungenxa yokuba wonke umntu wenza imali-ngaphandle kwabatyali mali abancinci besebenzisa amaqonga okubuyiselwa kwemali kubathengi.
Ngokwam, bendiya kuthintela konke ukubuyiselwa kwemali kubulungisa ngoku. Vumela abanye abantu bathathe umngcipheko, baphulukane, bakruquke, kwaye ekugqibeleni siyakufumana ukulingana kwinkqubo.
Imali yokubuyisa imali yabantu abaninzi iyamangalisa kwaye iyakufanelekela ngenye imini, kodwa hayi namhlanje.
Isiphelo: Musa ukutyala ingelosi ukuvelisa ubutyebi, ukwakha iinkampani endaweni yoko
Ndiphumelele kutyalomali lwengelosi. Ngokuqhelekileyo, kwaye ndiyenzile ngetoni yezibonelelo mhlawumbi awunazo. Kwaye nam ndiyaphuma, kuba ndiyazi kakhulu impumelelo yam yayiyinhlanhla.
Ukuba kufuneka utyale imali ekuqaliseni, sebenzisa amaqumrhu e-Angellist.
Ukuba ucinga ngenene ukuba ufuna ukuba yingelosi, yenze ngokusisigxina kunye neepesenti ze-100, kungenjalo uzicwangcisa ukuba ulahlekelwe.
Kubantu abaninzi, ungcono xa uchitha ixesha kunye nemali yokufunda izakhono kunye nokwakha inkampani ngokwakho (okanye nokuba bhetele, ujoyine inqanaba lenkampani enkulu kwangoko kwaye ubancede kuhambo lwabo, kukhuselekile kwaye unokwenza itoni yemali ).
Amathuba amahle kakhulu phaya kubantu abaninzi kukudala, hayi ukutyala imali. UKevin Kelly uthe kungcono xa esithi sisekuqaleni kweenguqu ezintle ezizayo, kwaye uninzi lwezona zimvo zibalaseleyo zisekho phaya .
Fumana enye kwaye uyenze inyani, njengokuba ndinjalo .
UTucker Max uyi-CEO yeNcwadi kwiBhokisi, kunye noMlobi oThengisa ngokuBalaseleyo ongu- # 1.
