Yeyiphi inkonzo yokusasaza ebonelela ngeyona ntlobo yoqobo yemiboniso bhanyabhanya enelayisensi?Ividiyo enkulu yeAmazon Kwiinkonzo ezininzi zokusasaza ezikhoyo kwintengiso ethe ngqo ukuya kubathengi, amaqonga amathandathu athathwa njengabadlali abaphambili: iNetflix, iVidiyo yeNkulumbuso yeAmazon, iHulu, iDisney +, iHBO Max kunye neApple TV + (uxolo, uQuibi). Izifundo zabatyali zimali zibonisa ukuba umthengi ophakathi waseMelika uzimisele ukubhalisela ubuninzi beenkonzo ezintathu zokusasaza ngexabiso lenyanga elipheleleyo le- $ 50 okanye ngaphantsi. Malunga nokufumana eyona buck yakho , I-Netflix kunye ne-Amazon Prime Video mhlawumbi zezona zikhetho zibalaseleyo ngalo mzuzu. Kodwa uza kuthini ukuba ufuna ukuyaphula umxholo wokuqala onelayisensi kwaye uthathe inyathelo eliya phambili ngokujonga umgangatho ophakathi kwezi thala leencwadi?
Ngethamsanqa, Ukulungiswa kwakhona -Olandelela yonke imiboniso yeTV kunye nomdlalo bhanyabhanya okhoyo kwi-intanethi kubasebenzisi bayo abazizigidi ezi-4 nangaphezulu-uqokelele idatha kwinombolo okanye kuthotho lwantlandlolo kunye nelayisensi efumanekayo kwinkonzo nganye. Kwaye, ngokudibanisa ukulinganiswa kwe-IMDb kumdlalo ngamnye weTV, kumisela ukuba yeyiphi ipesenti yamathala eencwadi abo anokuqwalaselwa 'njengobulunga' kunye 'nomgangatho ophezulu.' (Ngophando lwakho, unokufuna ukubhekisa la manqaku ngeMetacritic kunye neRotten Amanqaku eTamatisi ukuphononongwa ngokubanzi.)
Masiqale ngevolumu esulungekileyo kunye nobungakanani bethala leencwadi.
Kwishishini lokusasaza, umxholo onomtsalane wethala leencwadi njengee-sitcoms ezithandwayo ziya kunceda inkonzo igcine abathengi kwaye iphephe i-churn, yiyo loo nto ibonisa ezinje IOfisi kwaye Abahlobo kulandwe amaxabiso anje ngezixhobo kwintengiso evulekileyo. Kodwa yinkqubo yoqobo ekhethekileyo eqhuba ukukhula kobhaliso oligazi lobomi bezinto ezingasekelwanga ntengiso ezinjengeNetflix, iAmazon, iDisney +, iHBO Max kunye neApple TV +.
INetflix yayisetyenziselwa ukuchitha i-17 yezigidigidi zeedola kumxholo we-2020 kuphela ngaphambi kwesifo se-coronavirus, ngaphezulu kokuphindwe kabini okhuphisana naye olandelayo . Ngolo hlobo lwebhili yomxholo, kungcono babe nezona zinto zininzi abanokuzinika. Kodwa ngokusekwe kumlinganiso we-IMDb, yeyiphi inkonzo enokhetho olusemgangathweni, ichazwe njengawo nawuphi na umboniso onenani okungenani le-6.5 kunye neevoti ezingama-300 +?
Kuyamangalisa ukuba uHulu abeke elona thala leencwadi libalaseleyo kwimiboniso yeTV ngokomgangatho ngokomgangatho we-895 uthotho, ngeReelgood nganye. IAmazon ilandela ngemiboniso engama-529 kwaye iNetflix isondele ngasemva ngama-526. Nangona kunjalo, xa ushenxisa i-equation ukugxila kwezokuqala, iNetflix ithatha isikhokelo esicacileyo nesilawulayo nge-447. Oko akufuneki kumangalise xa kunikwa ubungakanani botyalo-mali lwabo kwinkqubo ekhethekileyo .
UHulu akakhulanga ngokukhawuleza phantsi kweDisney njengoko bekulindelwe ekuqaleni, esongeza nje 1.7 yezigidi Ababhalisi abatsha kwikota ephelileyo ngaphandle kokungeniswa kweFX kwiHulu. Nangona kunjalo, iMouse House isabheja enkulu kwinkonzo yexesha elide. Kukho uxinzelelo oluncinci kwinkonzo yokukhulisa isiseko sabathengi bayo kwinqanaba elifanayo neDisney + enikwe oko 70% Abasebenzisi bakaHulu basebenzisa imodeli exhaswa yintengiso, evelisa ishunqu esihle senguquko. Ingeniso ye-Hulu yentengiso yafikelela kwi-1.5 yezigidigidi kwi-2019 kwaye yayikwizinga lokudlula i-2.7 yezigidigidi zeedola ngo-2021 kwinyanga ephelileyo, ngokutsho koqikelelo lwe-eMarketer.
Ngoku, yeyiphi inkonzo eqhayisa ngothotho lwe-TV ekumgangatho ophezulu, ethi ichazwe nguReelgood njengawo nawuphi na umboniso onenqanaba elingu-8.0+ kwi-IMDb nakwiivoti ezingama-300 +?
ichuma njengeNetflix ngexesha lobhubhane ; inkampani yongeze irekhodi ye-15.8 yezigidi zababhalisi abatsha kwikota ephelileyo.
Yintoni enomdla kukuba ngaphandle kwethala lencwadi elincinci lomxholo kunye nelokuqala, I-Disney + yinkonzo yokusasaza ekhula ngokukhawuleza kumdlalo. Ukusukela ekumiselweni phakathi ku-Novemba, iDisney + yongeze ngaphezulu kwe-55 yezigidi ezihlawula abathengi enkosi kwinxalenye enkulu yeempawu zayo ze-blockbuster (iMarvel, i-Star Wars, i-Pstrong, njl. Njl.) Kunelayibrari yayo yomxholo. Nangona kunjalo, kunye neenkonzo ezinkulu zeMarvel kunye nezenzo ezininzi zokuphila Idabi leenkwenkwezi uthotho kwindlela, ukukhula ngokukhawuleza kweDisney + akulindelwanga ukuba kunciphise nangaliphi na ixesha kungekudala.
