Umcebisi jikelele kaDuckDuckGo uMegan Grey uthetha kwinkomfa yaseBloomberg kungekudala kunokuba ucinge ngo-Okthobha 30, 2019 kwisiXeko saseNew York.IBloomberg Kwishishini lokukhangela kwi-Intanethi, indawo apho uGoogle angumnini ngaphezu kweepesenti ezingama-90 zeemarike, kubonakala ngathi kukuziphatha okuhle kodwa sisidenge kwezorhwebo ukuqhuba imveliso ekhuphisanayo ethengisa ngokuchaseneyo kweyona nto iphambili kwifomula yempumelelo kaGoogle: ukulandelela abantu bakhangela ntoni kunye nokucebisa iintengiso ezisekwe kolo lwazi.
Okwangoku, inye kuphela into enjalo eyoyikisayo umceli mngeni kuGoogle kwimakethi- iDuckDuckGo, injini yokukhangela egxile ngasese eyasekwa ngo-2008 ethe yafumana ukuthandwa ngabantu phakathi kwabasebenzisi abathanda ubumfihlo, ngakumbi abo basebenza kwishishini le-intanethi.
I-DuckDuckGo iyaziqhenya ngokukhusela ubumfihlo bomsebenzisi ngokungalandeli okanye ukwabelana ngento abantu abayifunayo kwindawo kwaye igxininise ukubonelela ngezona ziphumo ezilungileyo kunokuba ziphumo. Ngaphandle kwenjini yokukhangela, inkampani ikwabonelela ngeebrawuza ezandisiweyo kunye neeapps ezivimba ukulandelela ii-cookies kwenye indawo kwi-intanethi.
Kufana neGoogle, ngaphandle kokuba asikulandeli. Senza imali ngeentengiso zemixholo… hayi ezothusayo, ezenzelwe umntu, ezijolise kwintengiso, Ingcebiso kaDuckDuckGo jikelele kunye nentloko yomgaqo-nkqubo, Megan Grey, ucacisile kwinkomfa yaseBloomberg Kungekudala Kunoko Ucinga eNew York ngolwesiThathu.
Kwaye uyakholelwa okanye ungakholelwa, le modeli inenzuzo emangalisayo, utshilo uGrey. Senza itoni yemali. Siyinkampani eyimfihlo, ngoko andinakukuxelela ngokuthe ngqo ukuba senza malini. Kodwa siphantsi komthetho wabucala wabathengi waseCalifornia (CCPA), ofuna ubuncinci iidola ezingama-25 kwingeniso yonyaka, kwaye singaphezulu kakhulu kunoko.
Nangona inkulu kangakanani, umgca we-DuckDuckGo ongezantsi usenokuba sisiqwengana esincinci sezinto ezenziwa nguGoogle ngonyaka. (Ngokokubala kwayo, i-DuckDuckGo okwangoku iqhubekeka nokukhangela ngokuthe ngqo yonke imihla, ngokuthelekiswa ne-Google's 5.6 yezigidigidi.) Kodwa eyona nto iphambili isetyenzisiweyo apha kukuba iinjinjini zokukhangela azizukuza inkcitho yokubeka esichengeni imfihlo yomsebenzisi .
Akunjalo ngokwenene urhwebo. Amava ophando alungile kwiDuckDuckGo. Ayisiyongxaki yokuthi, 'Ndifuna ukukhusela ubumfihlo bam. Ke ngoko, ndiza kuba namava angacacanga, 'utshilo uGrey. Andazi mntu ongakhathaliyo ngemfihlo. Ngumbuzo wokuba yintoni ukungqubana okubandakanyekayo ekubeni ukwazi ukuzifundisa, uthathe ixesha lokutshintsha injini yokukhangela, ufake i-tracker blocker. Kuninzi kakhulu… kodwa akufuneki kube nzima oku.
Zininzi izizathu zokuba kutheni kufanele ukuba kubekho ugqithiso lweenkcukacha zakho ukusuka kwenye inkampani iye kwenye ukuze amava akho kwi-intanethi ahanjiswe ngakumbi, waya kuchaza. Umzekelo, ndingayithanda xa ndicofa i-tweet edibanisa ibali leendaba, indithatha ngqo apho, kwaye ndingenile kwaye akufuneki ndikhumbule ipassword yam ... Kodwa, ngokukhangela, ayenzi njalo akufuneki ubenjalo.
