Eyona Ezintsha Akukho magumbi okuhlambela, akukho siphikisi sokubumba seSephora: Ukuthengisa kutshintsha njani i-Post-Coronavirus

Akukho magumbi okuhlambela, akukho siphikisi sokubumba seSephora: Ukuthengisa kutshintsha njani i-Post-Coronavirus

Yeyiphi Imovie Ukubona?
 
Umbono wevenkile engenanto yokuthenga, ngenxa ye-COVID-19 nge-Matshi 30, 2020Ifoto ngu-Ulet Ifansasti / Getty Izithombe



Ukusukela kule veki, ilizwe ngalinye liphinde lavula ukusuka kwi-coronavirus lockdown ukuya kwinqanaba elithile, ivumela iipaki, iisayithi zokwakha kunye namashishini athile angabalulekanga ukuba aqhubeke nokusebenza. Abathengi kungekudala baya kuba nakho ukuhamba kwiindawo ezinkulu nakwiindawo zokuthenga ezixekweni, kodwa amava, ubuncinci kwikamva elibonakalayo, awuyi kuba yinto efana nabantu.

Okokuqala, kuya kubakho iivenkile ezivulekileyo ezimbalwa. Ubhubhane awunyanzelisanga ukuba phantse zonke iivenkile ezingabalulekanga eMelika ukuvala, kodwa wanyanzela uninzi lwabo ukuba luvale iingcango zalo ngokulungileyo. I-L Brands, esebenza nge-1,700 iVictoria's Secret kunye neBath & Body Works ngaphesheya kwe-U.S. Nase-Canada, ibhengeze isicwangciso kwangoko kulenyanga sokuvala ngokusisigxina iivenkile ezingama-250 zeVictoria Secret kunye neendawo zeBath & Body Works ezingama-50 eMntla Merika kwiinyanga ezizayo. Inkampani kule veki idlulileyo ibikhathaza ukugcina isivumelwano sayo sentengiso yabucala siqhubeka emva kokuba umthengi wabucala efuna ukurhoxa ngomzuzu wokugqibela ngenxa yobhubhane.

UJ. Crew, UNeiman Marcus kunye noJCPenney kulindeleke ukuba babhengeze ukuvalwa kwevenkile, kananjalo, njengoko zontathu iingxilimbela zentengiso zifake izicelo zokungabinamali. Kwaye ke kukho amashumi amawaka eevenkile zikamama-kunye-pop ezithe zacinywa ngulo bhubhane ukusukela oko lutshixwayo.

Abathengisi abaseleyo kuya kufuneka bavelise ngeendlela ezinqabileyo zokubuyisela ishishini apho lalikhona ngaphambili.

Abathengisi baya kufuna ukuziqhelanisa kunye nokwenza izinto ngokukhawuleza ukuze baphile. Inyaniso yalo bhubhani kukuba iqhuba abathengisi ukuba bavelise izinto ezintsha, ngoku ngesantya esikhawulezileyo ... Esi sifo siza kubangela ukuba iminyaka emihlanu yokuyila okucwangcisiweyo yenzeke kwiinyanga ezili-12 ukuya kwezi-18 ezizayo, uPaul Magel, umongameli wezicelo zeshishini eCGS Inc. , Esibonelela ngesoftware yeshishini kwifashoni nakwimpahla yokuthengisa iimpahla, uxelele uMbonisi.

Ukusuka kumbono wabathengi, ukuthenga-kwi-intanethi-esitolo-esitolo (i-BOPIS), usebenzisa i-3D kunye nokufaka ii -apps ezifanelekileyo ukuphucula amava okuthenga kunye nokunciphisa imbuyekezo konke kuya kuba yindlela yokwenza ishishini, wongeze uMagel.

Amashishini amaninzi abalulekileyo sele enikezela ngeevenkile okanye ngee-curbside pickup ngexesha lokutshixa ukunciphisa ukubonwa kwabantu. Iingcali kwezentengiso zikholelwa ukuba le nkonzo iya kuba yinxalenye yesiqhelo emva kokuphinda ivulwe.

I-BOPIS ilapha ukuze ihlale kwaye kungekudala iza kuba yeyona nto ichazayo kubathengi babathengisi abaninzi, utshilo u-DeAnn Campbell, usekela-mongameli kwinkampani ye-Harbour Retail enabathengi bayo kubandakanya iNordstrom, Target kunye ne-Ulta, phakathi kwabanye.

I-BOPIS inezibonelelo ezimbalwa eziphambili ezingenakubekwa endaweni kukuthengiselana okumsulwa kwi-Intanethi, uCampbell uqaphele, njengokukhuthaza ukubuyela ngokulula (kuba abathengi banokuhlola ukuthengwa epokothweni) kunye nokunyusa ukuthengwa okungafunekiyo-ngokuvumela abathengi ukuba babhekabheke kwimveliso kwiindawo zokupakisha.

Uye wongeza ukuba, kuba uninzi lweevenkile esele zikhona kunye neendawo zokuthenga azakhelwanga ukwandisa i-curbside pickup, siyakubona abathengisi beqabane kunye nevenkile ezilula kunye nabanini bezindlu zorhwebo ukwenza amaziko okusasaza amancinci kwiindawo ezinabantu abaninzi.

Abathengisi abakhulu bezitena kunye nodaka e-US bonke baqale ukuphinda baqale ishishini phantsi kwezikhokelo zokuvula kwakhona ukusukela ekuqaleni kuka-Meyi. Kwiindawo ezivulwe ngokutsha, ucoceko rhoqo, ukuvavanywa kobushushu, iimaski zobuso, ulwahlulo lwe-plexiglass kwiirejista kunye nemithetho yokuphambuka koluntu (ukunciphisa umda wevenkile) ziiprothokholi eziqhelekileyo. Ezinye iivenkile zigcine amagumbi abo okulala okanye amagumbi afanelekileyo avaliwe ukunciphisa unxibelelwano.

Apha ngezantsi kukho uhlaziyo lwamva nje oluvela kwiivenkile ezinkulu zesebe kunye neentambo zentengiso ekufuneka uyazi ngaphambi kokucwangcisa uhambo lwakho olulandelayo lokuthenga. I-Macy's Herald Square ikhanyiselwe ngezibane eziluhlaza okwesibhakabhaka ngexesha lesifo secoronavirus ngo-Epreli 09, 2020 kwisiXeko saseNew YorkIfoto nguNoam Galai / Getty Izithombe








Macy ’s

UMacy uthe ekuqaleni kwale nyanga uceba ukuvula zonke iindawo kwisithuba seeveki ezintandathu ukuya kwezisibhozo. Ivenkile yesebe iya kubonelela ngezixhobo zokucoca izandla kubo bonke abasebenzi kunye nabathengi. Iinkonzo zobuhle ezifuna unxibelelwano olusondeleyo ziya kumiswa.

I-Nordstrom

Ukusukela kule veki, i-Nordstrom ivule kwakhona iindawo ezili-134 (ezingama-369) eMelika naseKhanada ( uluhlu olupheleleyo lwevenkile ), kubandakanya iivenkile ezingama-39 ezigcweleyo zaseNordstrom, iivenkile ezingama-94 zeRack zesaphulelo kunye nenye yokugcina indawo yeNordstrom.

Iivenkile ezivuliweyo ziya kugcina amagumbi afanelekileyo evaliwe okwangoku kwaye zibambe ukuthengiswa okubuyisiweyo kumgangatho wevenkile ixesha elide kunesiqhelo ukuthintela ukusasazeka kwentsholongwane. Ezinye iivenkile ziya kusebenza ngeyure ezincitshisiweyo. Unokufuna ukukhangela iiyure zokusebenza kweendawo ezithile ngaphambi kokundwendwela.

Igama loqhagamshelwano TJ. Maxx, Marshalls, HomeGoods, HomeSense kunye neSierra

Zonke ezi mveliso zenkampani yabazali, i-TJX, ivule kwakhona iivenkile ezili-1,600 kwihlabathi liphela kwinyanga ephelileyo. Inkampani iceba ukwenza phinda uvule zonke iindawo ezingama-4,400 phambi kokuphela kukaJuni.

Iivenkile ezivuliweyo ziya kunyanzelisa imigaqo yokuphambuka eluntwini ngemiqondiso kunye nezibhengezo ezivenkileni rhoqo. Amagumbi okulinganisa aya kuvalwa.

Umsantsa, iRiphabhlikhi yaseBhanana, uMkhosi wamanzi wamandulo, iAthleta, i-Intermix, isiXeko seNtaba

I-Gap Inc., eyona ndawo ithengisa kakhulu e-US esebenza ngazo zonke iintlobo ezingasentla, ivule uninzi lwezitolo zayo ezingama-800 e-U.S. Iindawo ezivulwe ngokutsha ziya kwamkela imbuyekezo njengesiqhelo. Amagumbi okuhlala aya kuhlala evulekile (kucoca rhoqo), kodwa izindlu zangasese ziya kuvalwa.

Ukuqokelela i-curbside pickup kuyafumaneka kwiindawo ezikhethiweyo. Ii-odolo ezikwi-Intanethi zibekwe phambi kwentsimbi yesibini. iya kuba ilungele ukuthathwa zingaphelanga iiyure ezimbini.

I-Nike

I-Nike iqalile ukuvulwa kwakhona e-US, kunye namanye amazwe ali-14, ukusukela ekuqaleni kuka-Meyi. Inkampani ithi inkqubo yayo yokuvula iya kulandela ngokungqongqo urhulumente wengingqi kunye nezikhokelo zempilo. Iivenkile ezivulwe kwakhona ziya kubulawa zintsholongwane emva kweeyure ezimbini, ukongeza kwifomula esemgangathweni yeemaski zobuso, izixhobo zokucoca izandla kunye nokuhamba kude ekuhlaleni.

I-Nike ikwazisa ngomsebenzi wokuthenga ngaphandle konxibelelwano kwisoftware yayo, apho abathengi banoku-odola ubungakanani bezihlangu ukuzama ngaphandle koncedo lomsebenzi. Insiza iza nokukhetha ukuphuma ngokwakho.

ISephora

I-Sephora ivula kancinci iivenkile zayo ezingama-430 ngakuMntla Melika. Kodwa ivenkile entle yokumisa kwindawo enye eyaziwa ngokuba ziinkonzo zayo zovavanyo ezifanelekileyo iya kumisa lonke uvavanyo lwemveliso kwiindawo eziphinde zavulwa. Zonke iimveliso ezibuyisiweyo ziya kutshatyalaliswa ukukhusela abasebenzi kunye nabathengi.

Ivenkile yobuhle iya kubonelela ngesaphulelo seepesenti ezili-10 kubasebenzi bokhathalelo lwempilo ukuphela kwe2020.

Ubuhle be-Ulta

Ubuhle be-Ulta buvule kwakhona malunga neendawo ezingama-200 (ngaphandle kwe-1,200) e-US, ezinye zazo zibonelela ngeenkonzo zeenwele. NjengoSephora, u-Ulta unqumamise uvavanyo lwevenkile kunye nezinye iinkonzo zonxibelelwano. Inkampani isandula ukwazisa inkonzo yokuthwala i-curbside , ngoku efumaneka kwiindawo ezingaphezu kwama-700.

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