Eyona Ezintsha Iingxaki ze-OKCupid zokuDibana kwi-Intanethi nangakumbi, zongeza ukuCwangciswa koBuzali bokuLungisa

Iingxaki ze-OKCupid zokuDibana kwi-Intanethi nangakumbi, zongeza ukuCwangciswa koBuzali bokuLungisa

Yeyiphi Imovie Ukubona?
 
Ukulunga-ukusayina kumajelo eendaba ezentlalo asiyonto intsha, kodwa into entsha ye-OKCupid iya ngaphaya konyuso mali lombutho kwaye inika abasebenzisi isincamathelisi sedigital. Eli nqaku litsha likwavumela i-algorithm ye-OKCupid ukuba icocwe kwaye 'ikhuthaze ii-daters ezinomdla omnye komnye.'Ifoto nguDrew Angerer / Getty Izithombe



Ngolwesithathu, I-OKCupid ibhengeze ukuba #StandWithPP , Ukwazisa inyathelo elitsha elicela abasebenzisi ukuba urhulumente abuyisele imali kuBazali obuCwangcisiweyo? kunye nokubeka ibheji kwiiprofayili zabo babonisa ukuba bayayixhasa inkxaso-mali yombutho onempikiswano. Isimilo-sokusayina kumajelo osasazo asekuhlaleni ayonto intsha; Kwiminyaka eliqela edlulileyo, siye sabona uluhlu olubanzi lweebheji ezithi gqi kwiifoto zeprofayili zabahlobo kunye nabantu esibaqhelileyo-esikhumbula umhla we-9/11, sibonisa ubumbano kunye namaxhoba ohlaselo lwabanqolobi, okanye ukukhuthaza umlo ngokuchasene nomhlaza wamabele, ukubiza igama zimbalwa.

Kodwa into entsha ye-OKCupid iya ngaphaya kokunyusa ingxowa-mali yombutho kwaye inike abasebenzisi isincamathelisi sedigital bumper. Eli nqaku litsha likwavumela i-algorithm ye-OKCupid ukuba icofe kwaye ikhuthaze ii-daters ezinomdla omnye komnye. Xa ubuzwa ukuba abantu bangadibana nabantu abaphendule lo mbuzo ngendlela efanayo, i-OKCupid ibeke ingxelo yokuba uya kuhambelana ikakhulu, hayi ngokukodwa, nabasebenzisi abaneenkolelo ezifanayo.

Olu phawu kunye nentsebenziswano lolokuqala olo hlobo, kwaye lwalandelwa yi-OKCupid emva kwempendulo enkulu evela kuluntu lwendawo ukuya kumbuzo Ngaba kufanele ukuba urhulumente abuyisele imali kubuzali obuCwangcisiweyo? ngokwe-CMO uMelissa Hobley, obize uMzali oCwangcisiweyo ukuba liqabane lamaphupha.

Nangona inkampani ibonakala inemincili ngeli linge, kuvavanyo olunzulu, eli nqaku litsha linokubangela ukonyusa inani lezinto ezenzakalisa ilizwe lethu elijongana nalo.

I-Melika ijongeka kwaye iziva iya isanda ukwahlulwa, kunye ne-intanethi kunye nemithombo yeendaba zentlalo isenza ukuba kube lula ebantwini ukukhusela ukuba loluphi ulwazi abalubonayo kwaye bahlala kwiqamza, endaweni yokubafundisa, liqinisekisa iinkolelo zabo zangaphambili. UDavid Bernstein, kwi IWashington Post , Usebenzise umothuko wabaxhasi bakaHillary Clinton kwiziphumo zonyulo ukubonisa ukuba kutheni le yingxaki :

Kutheni le nto amalungu omkhankaso kaClinton engakhange athabathe inyani yokuba zazimbalwa iivoti ezaziza kufunyanwa kumxholo womongameli wokuqala-obhinqileyo? Ndiyakrokrela kungenxa yokuba bona kwaye malunga nawo wonke umntu abedibene nabo, babenjalo, njengabahlobo bam benkululeko beDemocratic, bonwabile yile. Ukuhlala kwiibhabhu ezikhululekileyo zeNew York naseWashington, baphinde babala kakhulu ukuba olu lonwabo lwabiwe luluntu ngokubanzi.

Kuthathelwa ingqalelo ukwanda kokuthambekela kwabantu kumacala omabini ezopolitiko ukuba baphile kwihlabathi lokuqinisekisa, abanye bafumana umbono wenkampani ekhuthaza abantu ukuba balandele intlalontle okanye ukuthandana nabantu kuphela abavumelana nabo kwimicimbi yezopolitiko. uphuhliso oloyikisayo:

Ngaphandle kwale micimbi, ethetha ngengxaki yesazela ilizwe lethu eliye lasokola kulo iminyaka eliqela ngoku, eli nqaku litsha likwanikezela ngemicimbi enokubakho enokuthi igqibe ukudala imiceli mngeni kubasebenzisi, ngakumbi abasebenzisi ababhinqileyo abaCwangcisiweyo babaNtu, uninzi lwabo kunokwenzeka ukuba bafundiswe kwikholeji.

Ndithethile nombhali uJon Birger, incwadi yakhe Umhla-onomics: Ukuthandana kwaba njani nguMdlalo weeNombolo oMiselweyo Kufuneka ukuba kufundelwe abafazi abangatshatanga. Ithisisi esembindini yencwadi, engqinwe luphando olupheleleyo ngabantu kunye nophando ngezentlalo kubomi bokuthandana kwabantu baseMelika, kukuba ayisiyiyo loo nto ayisiyiyo kuwe-kukuba ayonelanga kuye. Ngamanye amagama, kwiindawo ezininzi eMelika, baninzi abafundileyo kwikholeji, abafazi abathandana besini esahlukileyo abafuna iqabane kunabafundi beekholeji, abangatshatanga.

Uphando lukaBirger lubonisa ukuba ngokubanzi, ukutshata ngemfundo akuqhelekanga namhlanje kunanini na kwesiqingatha senkulungwane esidlulileyo. Oku kusebenza kubo bobabini isini, kodwa kuyimfihlo egcinwe kakubi yokuba abasetyhini abathandana nabantu abangafundanga kangako bajongana nemiceli mngeni eyahlukeneyo xa bethengisa indlela abathengisa ngayo ubudlelwane babo bekhola ezixubileyo kwilizwe langaphandle-kunye neziqu zabo. Ukuqala kwam ukukhumbula ukuba kungcwaliswa kwinkcubeko ye-pop phantse kwiminyaka engama-20 eyadlulayo Isini kunye neSixeko , xa igqwetha elalifundiswe eHarvard uMiranda Hobbes eqala ukuthandana noSteve Brady, owayethengisa ibhari eNew York, kunye nomyeni wakhe wokugqibela

UMiranda: Kufana, xa amadoda angatshatanga enemali eninzi isebenza kuluncedo lwabo, kodwa xa umfazi ongatshatanga enemali, yingxaki ekufuneka ujongane nayo. Kuyahlekisa!

UCharlotte: Kodwa uthetha ngaphezu kokungafani kwengeniso. Uthetha ngomahluko kwimvelaphi kunye nemfundo.

Nangona phantse amashumi amabini eminyaka kudlulile okoko kutshintshiselana kukaMiranda noCharlotte, kuye kwabaninzi cinga iziqwenga ngalo mbandela, engqina ukuba ayikapheli, kwaye abasetyhini bayaqhubeka nokuziva benoxinzelelo lokulandela amaqabane alinganayo, okanye amakhulu, okufumana imfundo.

Injani le ngxaki kumxholo wento entsha ye-OKCupid? Abafazi abafundileyo bekholeji abafuna iqabane banobunzima obaneleyo-kufuneka balwe nentsilelo yendoda kunye noxinzelelo loluntu ukunqanda ukuthandana. NgeGallup , ngama-28 eepesenti kuphela amadoda afundileyo asekholejini axhasa ukuqhomfa okusemthethweni nakweyiphi na imeko, xa kuthelekiswa neepesenti ezingama-35 zabasetyhini- umahluko obonakalayo, owandiswa yinto yokuba sele benama-33 eepesenti ngaphezulu kwabasetyhini abaneminyaka engama-22-29 benesidanga sasekholejini kunamadoda ane isidanga, kunye neepesenti ezingama-23 ngaphezulu kwabasetyhini kunamadoda kwiikholeji ze-30-39 zekholeji, ngokwemihla yoMhla we-Onomics.

Nangona i-OKCupid isofa ngokuxhasa inkxaso yabo yokuba ngumzali ocwangcisiweyo njengokuxhasa ukhathalelo lwempilo olufikelelekayo, inyani engenakuphepheka kukuba umfanekiso wombutho ubotshelelwe kakhulu kumcimbi wokuqhomfa. U-Birger uchaze ukuba amacebo okucoca kwiindawo ezinje anokugcina abasebenzisi bangaziboni iiprofayili zokuthandana zabanye abantu abanokucofa nabo, ukuba babanike ithuba, kwaye bavakalise inkxalabo yokuba izakukhokelela kuhlobo olufanayo lokwahlulahlula ilizwe lokuthandana esilibonayo kwihlabathi lezopolitiko. Progressives ukuthandana inkqubela phambili kunye nolondolozo kuphela ukuthandana abathandekayo. Yeyiphi ayilusizi kwaye iyadika, kodwa iya kukhokelela kwiziphumo ezimbi zokuthandana.

Uninzi lunokuphikisa ukuba ukuthandana ngoku kunzima ngakumbi kunangaphambili. Ukwanda kwemiyalezo ebhaliweyo kunciphisa ukungafani kokunxibelelana kwabantu okutshintsha intsingiselo yezinto esizithethayo, okanye esizichwethezayo. Inkcubeko yeHookup inento yonke kodwa iyenze ukuba ingamkeleki ekuhlaleni ukuba ifune ukuphendula kwiintlanganiso zethu zesondo kunye nobudlelwane. Ewe kunjalo, kukho utshintsho olwenziwe ngabantu oluchazwe nguBirger obethe abantu abathandana besini esahlukileyo, abafundileyo beekholeji abafuna iqabane elinzima kakhulu.

Xa bebuzwa ukuba bacinga ukuba eli nqaku liza kwenza ukuba abantu basetyhini bagqemelele echibini elincinci lamadoda, uHobley uphawule ukuba asinaxhala lanto. Nangona kunjalo, ngayo yonke imiqobo ekusukeleni uthando kunye nobudlelwane, kunye nezinto ezikhoyo kubemi, kunokwenzeka ukuba ngokuphumeza into yabo #IStandWithPP, i-OKCupid isenokudala esinye isithintelo kumathuba abasebenzisi babo abanokudibana nalo hlobo, ubudlelwane nabantu abajolise kulwalamano abathi bafuna ukuthandana.

UCandice Greaux ngumcebisi kwezonxibelelwano owahlula ixesha lakhe phakathi kweNOVA kunye ne-NJ. Ijunkie yezopolitiko, inenekazi eliphambeneyo, kunye ne-wannabe-yogi, itya sonke isidlo ngokungathi iyakholelwa ngokwenyani ukuba iya kuba sesokugqibela.

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