Utyalomali kwi-bhanki uMark Brady uthathe iChotspot hotspot ecaleni komsebenzi kwiYelp.screencap Yelp NjengeNtloko yeHlabathi ye-M & A kwibhanki yotyalo-mali yaseChicago uWilliam Blair kunye neNkampani, uMark Brady uyakonwabela ukutya okumnandi amaxesha ngamaxesha. Ngempelaveki, ubhukishe indawo elandelayo, indawo ephezulu yeWindy City esekwe nguNick Kokonas wodumo lweAlinea kwaye enamenyu yokunambitha kaGrant Achatz kunye nomdlalo weqonga.
Okulandelayo ayisiyo yeChili - awungeni ngaphakathi kwaye ucele ukuhlala phantsi. Awunyanzelekanga ukuba wenze ugcino kwiinyanga kwangaphambili, kodwa kuya kufuneka uhlawule kwangaphambili. Kukho isizathu esivakalayo soku, kodwa… masivumele iintlaselo zeendaba zentlalo zibhabhe kuba konke oku kuyacaca kabuhlungu.
NgoLwesihlanu ebusuku, uBrady waya kuYelp ukuya kuchaza amava akhe angonwabisiyo kuLandelayo:
Gcwalisa i-assbags. Akukho fowuni yokuqinisekisa okanye i-imeyile, injongo kukuthatha i-1200 yeedola kwaye akufuneki ikunike nantoni na. Sibhukishe sahlawula, asiva kwanto, kubandakanya nokuhlawula amakhulu amawaka eedola ngokudibanisa iwayini. Siwuphosile umhla kuba kwakungekho saziso sokuqinisekisa, kwaye bayigcina yonke intlawulo kubandakanya ukubhatalwa kwewayini- nangona bebengekho iwayini. Hayi kwakhona ngonaphakade.
Endaweni yokuyibeka phantsi, uKokonas walwa nayo. Ukongeza kwiivenkile zokutyela ezininzi, iKokonas ngumseki weTock, inkqubo yokubhuka yokutyela kunye neqonga, ke unezimvo eziqinisekileyo malunga nezidlo zokutya ezihlonipha ukubhukisha kwazo. Kwiphepha lakhe lobuqu likaFacebook, wayishwankathela imeko yabalandeli bakhe. Uvale igama lesidlo sangokungoneliseki kodwa ingxelo yoMqwalaseli wayityhila kwaye waqinisekisa isazisi.
Uphengululo olubi lwe-Yelp yoLandelayo evela kwindawo yokutyela ovele 'walibala' ukuba ubenendawo kwaye 'udidekile' ngokwamkelwa kwakhe. Emva koko uthumela ii-imeyile ukuba acele ukubuyiselwa imali ngokupheleleyo okanye ukubhukisha kwakhona kwixa elizayo. Xa exelelwa ukuba akakhange abonise ngaphandle kwesaziso kwangaphambili kwaye asinakho ukuphinda sifunde kwakhona ukuze singabuyiseli mali, uthatha uYelp echaza ngokungachanekanga ukuba asikaze sithumele i-imeyile eqinisekisayo (ezo zizenzekelayo, ezimbini zazo, ngeTock). Emva koko ucela ukubuyiselwa imali ngokuyinxenye kuba khange sithulule nayiphi na iwayini okanye sikhonze nakuphi na ukutya.
Abezomnotho baya kuqaphela ukuba ilahleko apha (i-1,200 yeedola okanye njalo) izakuqhutywa yindawo yokutyela okanye umxhasi. Ukuba simfundela ikamva SISEKA siphulukane ne- $ 1,200…. Ngokusisiseko uthathe iitafile ezimbini ngexabiso lenye (enye ayinanto, enye kwixa elizayo). Ukuba sikwahlula ilahleko siphulukana noko.
Nantsi into endimbhalele yona ... kwaye ndingathanda ukubona ezinye iivenkile zokutyela ziqala ukwenza oku kungafowunelwa / kungabikho mboniso. Gcina ukhumbula, siza kubuyisa umthengi ukuba ebethumele i-imeyile ngaphambili njengoko besinokuphinda sithengise itafile kuluhlu lwethu lokulinda.
UMnu XXXXX:
Ndiyaxolisa ukuba awuzange ujoyine nathi nge-14 kaDisemba nge-Landelayo. Sisoloko sifuna iindwendwe ukuba zibekho nakuphi na ukubhukisha okwenziweyo kwaye singaze sonwabe xa umntu esilela ukuya kwisidlo sangokuhlwa esilungiselelwe.
Oko kwathethi, asiboneleli ngembuyekezo ye-no-shows ngaphandle kokuba impazamo yenziwe ngandlel 'ithile. Kule meko zombini i-imeyile yakho yokuqinisekisa kunye ne-imeyile yokukhumbuza ithunyelwe ngokufanelekileyo nangokuzenzekelayo ngenkqubo yethu yokubhukisha. Asibeki fowuni yokuqinisekisa kuba abantu abaninzi bakufumanisa kungeneleli ukufowunelwa siselfowuni ukusuka kwinombolo engaziwayo kwaye abaphenduli. Endaweni yoko sithumela zonke iziqinisekiso nge-imeyile kwiintsuku ezisi-7 ngaphambi kokubhukisha. Uphengululo lwakho lwe Yelp aluchanekanga. Zombini ii-imeyile ziphumile, ndiye ndazijonga ngokwam.
Ndiyakhile inkqubo yokubhukisha- iTock - kanye ngenxa yeemeko ezinje. Okulandelayo yindawo yokutyela encinci - izihlalo ezingama-64-ezinabasebenzi abaninzi. Akukho mboniso welizwe uqhuba iipesenti ezili-14 okanye nangaphezulu kwazo zonke iindawo ekubhukishwe kuzo. Iindawo zokutyela ezininzi zibhalwe nje ngaphezulu kwaye abantu balinde ebharini. Sizama ukubonelela ngomgangatho ongcono wenkonzo, singajongi ngaphezulu, kwaye ke kufuneka siqinisekise ukuba iindwendwe ziyaya. Kungenxa yoko le nto sifuna ukuhlawulwa kwangaphambili. Kunyaka ophelileyo besinama-37% kuphela kungekho mboniso ngaphaya kwe-19,000 yeendwendwe kuLandelayo. Ke le nkqubo iyasebenza kwaye iziqinisekiso ngokucacileyo zanele ngaphezulu kwe-99% yeediners. Kunqabile ukuba sifumane i-imeyile efana neyakho icela ukubuyiselwa imali emva kokubonisa ukungabhukishelwa.
Ngelixa kuyinyani ukuba asikhange sikuncede ilahleko yezoqoqosho iya kuthwalwa ngokupheleleyo lishishini lethu ukuba sibuyisele ukuthenga kwakho okanye sikubuyisele umhla ozayo. Ukujonga phezulu nge-14 kaDisemba besinamaqela ali-9 kuluhlu lokulinda. Ukuba besifumene isaziso phambi kwakho besinokubhukisha enye yazo kwaye sibuyisele imali yakho ngaphandle kokukhutshwa - akukho lahleko kubo bobabini kunye nemvakalelo yokubuka iindwendwe. Nangona kunjalo, besikubekele itafile ngobo busuku ngqo kwaye khange sihlale nabani na ongomnye (asamkeli ukungena-ngaphakathi). Oku kwahlukile kunokuba uthenge amatikiti kwi-opera, umdlalo weeMantshontsho, okanye iSteppenwolf theatre. Ukuba ulibele ukuba unawo amatikiti kwaye awuzange ubekhona, ndiyathandabuza ukuba ubusola amathole okanye ucele ukubuyiselwa imali. Kwaye bekungayi kubakho mntu uzayo.
Ngelixa oku kungatshintshi imeko ndiyathemba ukuba iyasikhanyisela ngokwengqiqo yezikhundla zethu. Njengebhanki kunye ne-MBA ndiyazi ukuba uyaliqonda ishishini kunye nemigaqo yezoqoqosho ebandakanyekayo. Ezo zimvo zisebenza ngokufanayo kwindawo yokutyela njengalo naliphi na elinye ishishini. Ngokwamkelwa kwakho uye whiffed. Ukuba ibiyimpazamo yethu ndiyakuqinisekisa ngesiyilungisile. Njengoko ingenguye, ndiyasilela ukuqonda ukuba kutheni ukubuyiselwa imali kufanele kube kuza.
Imibuliso,
UNick Kokonas
Umnini-mnini, Iqela leAlinea
UBrady uthatha amanye amashishini amabini ukwenza umsebenzi kwiYelp.screencap Yelp Umbonisi wafikelela kuBrady kwaye uza kulihlaziya eli bali ukuba uyaphendula. Okwangoku, wayexakeke kakhulu eWilliam Blair ukuba enze konke oko, ebhale uphononongo lwe-13 kwiminyaka emihlanu. Ungumthengi onzima-ezintlanu kwezi-13 yayiyinkwenkwezi enye, kubandakanya neyokuqala, eyathatha i-Vail eatery ukwenza umsebenzi we-foie gras ebandayo.
Nge-3 kaDisemba ngo-2015, u-Brady wazipha ixesha lokwazisa abantu abalungileyo be-Yelp ukuba abasebenzi base-Cosi babedidekile kwaye bengenamdla kwaye befumene iodolo yakhe ingalunganga. Inkwenkwezi enye kuwe! Akukho kanye kodwa kabini wanika ivenkile ethandwayo yendawo ye-elektroniki i-Abt uphononongo lwenkwenkwezi enye, ixesha ngalinye elilawulayo ukukhankanya ukuba ulahle amashumi asibhozo amakhulu kwinkqubo abangayiqondiyo kwaye abanakho ukwenza umsebenzi.
Kwelinye icala, ibhanki eqondayo inika iinkwenkwezi ezintathu i-pizza edibeneyo yase-Chicago uSiena Tavern, encoma ubumnandi bayo kodwa ekwanqwenela nokuba athathe indawo emfutshane njengokubheja ngokuchasene nempumelelo yakhe. Kwaye Ikofu yase China apha kwisiXeko saseNew York bafumana iinkwenkwezi ezintlanu ezipheleleyo- bayibethelela.
UHLAZIYO : Emva kokuba eli bali livele (kwaye laqala ukuthunyelwa nge-tweeted njenge-crazy), uMnu Brady wasusa ukuhlaziywa kwakhe okungalunganga kokulandelayo kuye Iphepha le-Yelp . Uye wasusa ezinye uphononongo olubi ezintathu, kubandakanya nokuchitha uCosi kunye no-Abt, kwaye ngelishwa, ifoto yakhe entle yeprofayili. Umbonisi uqhwaba umnumzana Brady ngombono wakhe wequbuliso welanga. 
Ngomhla emva kokuba ibali le-Braganca livele, uMark Brady wasusa ukuhlaziywa kwakhe okungalunganga kokulandelayo, kunye nesithombe sakhe kunye nezinye izibuyekezo ezintathu.screencap Yelp
