I-Nostalgia TV inyuka eMelikaI-NBC- © 2012 NBCUniversal, Inc. IOfisi ($ 500 yezigidi), iphaki yasemazantsi ($ 500 yezigidi), Ingcingane ekulu kakhulu ($ 500 yezigidi), Seinfeld ($ 500 yezigidi) kunye Abahlobo ($ 450) bonke babelwe amaxabiso amakhulu ezemali kwinyanga ephelileyo eyi-15 xa amalungelo abo osasazo asasazekayo afumaneka. Ngelixa imali ibingasoloko itshintsha izandla kwezinye zezi zivumelwano, umyalezo wawucacile: Umxholo weTV wakudala onamazinga wokuphinda ubenamandla abambe ixabiso elikhulu kwindawo esasazeka ngokukhawuleza nangaphaya.
Ngoku olu hlobo lweemfazwe zokubhida ezinengeniso ayisayi kuhlala iyinto eqhelekileyo kushishino . Kukho inani eligqityiweyo lokujonga uluhlu lwelifa elivelisa olu hlobo lomdla. Inkqubo yeGen X kunye neMillennial yeyona nto iqhubela phambili ukufunyanwa kweedola ezinkulu; Noluvo Ndaba is on TikTok. Ubuninzi besibheno yinto enqabileyo ekunokwenzeka ukuba iphindaphindwe rhoqo njengoko siqhubela phambili kwiimfazwe zokusasaza. Nangona kunjalo i-TV ye-nostalgia, ngakumbi ii-comedies, ibuya kumakhaya kamabonwakude eMelika, ngokwesifundo esitsha esivela eNielsen . Ayibonisi nje ukuba le miboniso isasaza ii-hits, kodwa iyaqhubeka nokutsala umdla nakumabonwakude olayini.
Inkqubo yamahlaya yexesha elidlulileyo ebonisa ii-casts ezahlukeneyo ziye zaba ngabaxhamli abakhulu be-quarant-centric 2020 ngonyaka. Kwezinye iimeko, iinkqubo ziye zabona ukonyuka okukufutshane ne-400% kwimizuzu yokubukela umabonwakude xa kuthelekiswa nonyaka ophelileyo. Ngokubanzi, ii-comedies ze-TV ze-nostalgic zizisa ixabiso kumaqonga omabini amaqonga elifa kunye ne-SVOD, lonke elixa liphinda lizisa (kwaye kwezinye iimeko, lazisa) abanye babalinganiswa abazonwabisa kakhulu kunye nemiboniso emakhaya kwakhona. 
Iikomidi ezidumileyo zivelisa ixesha lokujonga ngakumbi ngo-2020.Nielsen
Ngelixa uhlobo oluhlekisayo luhlala luthandwa (kwakhona, jonga iidola ziphelele phezulu), ukujonga umdlalo ohlekisayo kulo nyaka uphelileyo kugqamisa ukuvuselelwa kwenkqubo yokuhlekisa, ingakumbi imiboniso enezikhokelo ezahlukeneyo kunye namalungu apholileyo. Abaphulaphuli bafuna ukubetha kwixesha elidlulileyo elenziwa lifumaneke ngeendlela ezintsha.
Imiba Yentsapho Umzekelo, owawusebenza okokuqala kwi-ABC ukusukela ngo-1989-1998 kwaye uveza bonke abamnyama, wabona ukonyuka okubalulekileyo kubabukeli kwilizwe lonke likamabonwakude kunyaka ophelileyo. Ngokukodwa, abantu abaneminyaka emi-2 nangaphezulu babukele phantse i-11.4 yezigidigidi zemizuzu yenkqubo kulo nyaka uphelileyo- phantse i-400% ngaphezulu kunango-2019, xa ababukeli bebukele nje i-2.3 yezigidigidi zemizuzu, nge-Nielsen nganye. Imiba Yentsapho iyafumaneka ngoku ukusasaza nge Ukubhaliswa kwepremiyamu yeHulu kwaye uqhubeke Ividiyo enkulu yeAmazon nge $ 19.99 ngexesha ngalinye. Olunye ukhetho lokufikelela oluhlawulelweyo lubandakanya YouTubeTV kwaye Vudu . Emveni kweminyaka, Imiba Yentsapho idibeneyo kwi-TBS, kwi-ABC yoSapho, kwi-BET, kwi-WGN yaseMelika naseNick eNite.
Olunye ungeniso olothusayo kuluhlu Umboniso kaAndy Griffith , eyi-sitcom yesibini endala phakathi kwesifundo sikaNielsen ngasemva Ndiyamthanda uLucy . Umboniso kaAndy Griffith yaqala yadlalwa kwi-CBS ukusuka ngo-1960-1968. Abaphulaphuli banokuyibukela simahla kwi Imibhobho , okanye nge fubo premium yorhumo , kunye nesiseko Ividiyo enkulu yeAmazon umrhumo. Ngomhla weveki njenganamhlanje, umzekelo, Umhlaba weTV uza kuphinda wenze iziqendu ezisibhozo ze- Umboniso kaAndy Griffith kwibhloko yeyure ezi-4 phakathi kwentsimbi yesi-4 neyesi-8 ebusuku ET — iiyure ezingama-20 ezixabisa ngo-8 ngokuhlwa ngoLwesihlanu. Ijelo leSundance likwahambisa iziqendu zalo mboniso. Yinto eninzi yokubeka. ( Abahlobo , kwinxalenye yayo, ifumana iiyure ezintandathu ngosuku kwi-TBS.)
Ukujonga imikhwa yeyona nto inyanzelisa ukusetyenziswa kwemali kunye nophuhliso. Ngaba ishishini liya kulukhupha ulwazi oluvela kolu hlaselo lwenkqubo yokuhlekisa?
Ngaphandle kwebala elinemigodi yokujongana neelayisensi ezinzima kunye neenkonzo zokusasaza ezixutywe nezivumelwano zelifa, inkqubo ehloniphekileyo yokuhlekisa inkulu kakhulu njengeasethi yenkqubo yasekhaya neyesizwe njengoko kunjalo kumaqonga okusasaza. IOfisi , umzekelo, yeyiphi ushiye iNetflix kunyaka ophelileyo emva kohambo olude kunye nolunenzuzo ukubekwa ngokukodwa kwi-NBCUniversal's Peacock, yafumana ukubonwa okuqinileyo kuyo yonke i-2020 kuzo zombini iinkqubo zemveli zeTV kunye neNetflix. Ukujongwa kwe IOfisi Ngaphesheya kweNetflix khange ibe nefuthe elibi ekubukeni okuthe ngqo kunyaka ophelileyo, njengoko abathengi babukele i-4% ngaphezulu kwemizuzu yokubonisa ngo-2020 kwi-TV yesiNtu kunokuba babesenza ngo-2019. Ngaloo nyaka, i-NBCU nayo yafikelela kwisivumelwano esitsha neViacomCBS IOfisi Iphinda iqhubeke kwiComedy Central ukuya kuthi ga ngo-2021 kwaye yandise isivumelwano sokungakhethi ngokukodwa kwiViacom Media Networks ukuya kuthi ga ngo-2025. Iipaki noLonwabo izakuhambisa umoya kwakhona kwi-Comedy Central ukuya kwi-2024.
Mhlawumbi kukho ubudlelwane obunxulumene phakathi komgca kunye nokusasaza kunokuba sasicinga. 
IOfisi ababukeliNielsen
Ukujongwa okuphezulu kweenkqubo ezithandwayo ezidityanisiweyo kumaqonga onke kubalaselisa ukufumanisa okubalulekileyo: ukubenza bafumaneke kwiindawo ezininzi ngokwenyani kukonyusa ukubonwa okupheleleyo. Ke ngaloo ndlela, abasasazi akufuneki boyike ukujongana nemicimbi yokuthengiswa ngenxa nje yokuba inkqubo inokufumaneka kwenye indawo. Ezi zongezelelo, zona, ziya kuthi emva koko zixhamle kubathengisi. Idlala kwimbono yempembelelo yokwandisa ebonisa ukuba isitshixo esikhulu senkcubeko ye-pop sinokwenza okokuqala, umsila wokufaneleka kwayo uya kuba mkhulu.
Ngelixa le miboniso ngokungathandabuzekiyo yayixhamla kunyaka apho uninzi lwethu lwaluvalelwe emakhayeni ethu, imali inakho kwaye iya kuqhubeka isetyenziselwa kwiimfazwe ezinamaxabiso aphezulu kwiinkqubo ezithandekayo. Ukuba u-2020 usibonisa nantoni na, sisikhokelo sendlela apho yonke loo mali yolonwabo inokuthi isetyenziswe kakuhle.
