Ukukhuthaza uLady Gaga Ubugcisa eTokyo ngo-2013.YOSHIKAZU TSUNO / AFP / Getty Izithombe Ngaphambi kokusebenza ngobuqhetseba kukaLady Gaga kulungiso olutsha lwe Kuzalwa inkwenkwezi bashiya abaphulaphuli ukugqogqa, imvumi yayizakhele ikhono kwi-maximalism engathandekiyo-izinto ezazingazange zibonwe lihlabathi le pop ngaphambili.
Okwexeshana, i-theatrics ye-Gaga yokuphuma kweli hlabathi yayisebenza ngendlela emangalisayo. I-albhamu yakhe yokuqala ye-2008, Udumo, yaya iplatinam kathathu, kwaye ngo-2011 wayenamanqaku amathathu Inombolo enye ngeengoma eziMdaniso nje, ubuso bePoker kunye nokuzalwa ngale ndlela. Kwi-streak eshushu ehamba iminyaka emihlanu eyimpumelelo, uGaga wakhupha umculo owawukhenketha kwiintlobo zepop njengelitye eliqhekeza ngokungahambi kakuhle echibini. Kwinkqubo, waguqula yonke imbonakalo yoluntu yaba lithuba lokuothusa abaphulaphuli bakhe ngokunxiba iimpahla ezithandekayo. 
U-Lady Gaga enxibe isinxibo sakhe senyama esingalibalekiyo kwii-MTV VMAs zika-2010.UFrederick M. Brown / imifanekiso kaFetty
Ukungazinzi kwakhe kubuhle kuyo yonke into ayenzileyo, de kwaba yinto engalindelekanga efikelela kwisiphelo sayo esingenakuphepheka: Kwabakho kwangaphambili. I-clutter ye-cacophonous kaLady Gaga ifikelele kwi-zenith yayo kunye Ubugcisa , icwecwe lakhe lesithathu lesahlukaniso, elakhutshwa ngoNovemba 6, 2013.
Rhuma kwiNcwadana yeendaba yoMbonisi
Ubugcisa utshintshe i-arc yemvumi eqhubeka iguquka ngonaphakade. Yena hlukana nomphathi wakhe wexesha elide kwiveki engaphambi kokuba ikhutshwe, nasemva kwayo dikidiki Ukuphendula okungathethekiyo, uyeke emsebenzini wedwa ukuya kudlala kumdlalo weTV, esebenzisana Iintlanganiso zejazz kwaye umfazi omnye, ngamanqanaba ahlukeneyo empumelelo.
Isiqingatha seminyaka elishumi emva kokuqala kwayo, ingxoxo malunga nale albhamu isahamba ngokukhawuleza kwaye ikhawuleza. Ngaba ngumsebenzi we ubuhlakani obunqabileyo , okanye a ukuntywila phakathi kwindawo engenanto apho onke ama-banger ephemeral aya kulibaleka? Kuxhomekeka ekubeni ubuza kubani.
Abalandeli beGaga abomeleleyo, abaziwa ngokuba ziiLittle Monsters, bathe phithi yiyo Ubugcisa ukuba ukuzinikela kwabo kuye kwaba yinto eye yahluzwa kwisangqa esineengcwangu. Umgca Thenga Ubugcisa kwi iTunes isetyenziswa kakhulu kwi Twitter, egqitha ngaphaya kwentsingiselo yayo ukuze ibe ngaphezulu kwengcebiso yokoqobo yokuba abaphulaphuli bathenge irekhodi, ethi, ngoqikelelo oluninzi, idibene kokubini ngentengiso nangokugxekayo. Eli binzana ngoku yindlela emfutshane yokubonisa inkxaso engagungqiyo kuyo nayiphi na igcisa elingathathelwa ntweni, okanye okhuphe umsebenzi ongaphumelelanga ukufezekisa ulindelo oluthile. Abalandeli kufuneka babongoze abantu ukuba bathenge Ubugcisa kwi-iTunes kuba ayithengisi kakuhle, uyabona, kwaye bafuna ukuphucula isikhundla sabo sesithixo kwiitshathi zeBillboard.
Ubugcisa Abaphikisi bayibiza ngokuba ichithakele, iyabhidisa kwaye iyathandabuza. Yicwecwe elingaqhelekanga le-disco ekhulayo (kunye ne-R & B ezimbalwa) ezinqwenela ukudibanisa inkcubeko yegalari kunye nezulu likanomathotholo, zikhetha iikhonsepthi kwiikhorasi, funda uphononongo kwi Amatye agiqekayo . Kusekho iintlantsi zokuqaqamba, INew York Times iphunga, kodwa kuninzi lwe-albhamu, Ubugcisa Kubonakala ngathi isebenza kuluhlu lokutshekisha oluculwa nguLady Gaga 'eAura': 'ubugcisa bokudanisa ubugcisa besini pop'. Yaqhubeka isithi ukuqinisekiswa okuvela kwilizwe lobugcisa obuchanekileyo akufuneki kube nandaba naphina phantse njengokuvuselela inkanuko yezilo ezikhulu.
Kancinci njengoAndy Warhol, owakhokelela ekutshintsheni kwenyikima kubugcisa bangoku xa waqala ukubandakanya iinkwenkwezi zeemovie kunye nentengiso kwimizobo yakhe, uGaga wayefuna ukubandakanya ubugcisa bangoku kumculo wakhe kunye nolwakhiwo lweengoma zepop ezifana iiKoons ezikhethekileyo . Ukhuphe nelilibalekileyo kudala usetyenziso ngokudibeneyo necwecwe, athe wathembisa ukuba liza kusebenza njengenkqubo yobunjineli yomculo kunye nebonwayo edibanisa umculo, ubugcisa, ifashoni kunye netekhnoloji noluntu olutsha olunxibelelanayo kwihlabathi liphela- 'ii-aura.' Oku akuzange kuncede ncam ukucacisa ithisisi yakhe. 
U-Lady Gaga uxoxa Ubugcisa eNew York.EMMANUEL DUNAND / AFP / imifanekiso kaFetty
Nangona kunjalo iingoma ngokwazo zikhulu ngokungaqhelekanga kwazo, kodwa kungenakunzima kangangokuba akunakwenzeka ukuba ziphinde ziphindwe. Yenza into oyifunayo Intsebenziswano elahlekisiweyo kunye no-R.Kelly, ine-beatoping beat eqhubeka izwakala ngathi iyonwabisa. Iihagu kumnandi kakhulu kuphantse kube kungamanyala. Ividiyo yomculo I-G.U.Y. yenzeka kwi-Hearst Castle, apho uGaga ebhala khona ngaphandle kokuphambuka edanisa izihlunu ngelixa oomama bokwenyani baseBeverly Hills bethoba ngobunono iintambula ngasemva. Kakhulu, kukhulu, kukhulu.
Ngokumamela nganye elandelayo, Artpop ’s Ingxelo yovuko ityhila ngakumbi ngakumbi. Kungumsebenzi wegcisa ekufuneka elazi ukuba ulingo lwakhe olunobuganga lwaluza kuphela. Wayefuna ukumisela ukuba bangakanani abantu bokuvavanya abanokunyamezela kwinkwenkwezi ye-pop ekwenzeka ukuba ibe ngumfazi. UGaga ngokuzithandela wabethelela iinzipho ezihonjiswe ngezinto ezenziwe ngebhokisi kwibhokisi yakhe, kwaye wazinyanzela ukuba aqale ngokutsha.
Ngaphandle kweli cwecwe, imvumi ngekhe iphefumlelwe ukuba ilandele ikhowudi yobugcisa yokukhutshelwa phantsi komngcipheko kunye nobunyani-obukhokelele ekubeni UJoanne , ialbham enedwala elithambileyo, kwaye ithathe indima ephambili kwi Kuzalwa inkwenkwezi , Umboniso bhanyabhanya owawufuna ukuba ashiye i-outré persona yakhe kwaye abe ngumntu oneentloni, olinda ngokuthobekileyo ophelelwe lithemba lokufumana udumo nozuko.
Ubugcisa Isenokugxothwa njengengekho nzulu, kodwa iLady Gaga ibonakala ingekho nzulu ngoku.
